McKesson Corporation is a Fortune 8 company and is one of the largest providers of healthcare supply chain management solutions, retail pharmacy, medical & pharmaceutical supplies, healthcare technology, community oncology and specialty care in the United States with revenues of $231 billion in 2020. The company was founded in 1833 by John McKesson and Charles Olcott in New York with a focus on importing and wholesaling pharmaceutical products. United by our ICARE shared principles, McKesson's 80,000 employees work together every day to make better care possible around the globe - one product, one partner, one patient at a time.

The Marketing Performance Specialist will provide valuable insights to optimize marketing campaigns and activities in support of driving growth for practices in The US Oncology Network, , which is made up of more than 60 independent medical practices and 1400 community-based oncologists across the country.

Key Responsibilities

• Measure and monitor the effectiveness of patient and physician marketing initiatives and their impact on consumer awareness, new patient acquisition and practice profitability for The US Oncology Network. Initiatives could include website development and enhancement, SEO and SEM programs, social media, physician reputation management, email campaigns, ad campaigns, and more.

• Bring data to life through storytelling in a clear and meaningful way to varying audiences

• Create insightful executive dashboards, reports and presentations that clearly and succinctly highlight actionable insights combined with business implications / strategic and tactical options.

• Execute ad-hoc initiatives to advance the marketing support delivered to practices in The Network including efforts to improve efficiency and effectiveness such as automation implementations, workflow enhancements and scorecard development

• Use advanced analytical and statistical practices to create thorough and actionable insights.

• Execute novel opportunities, using a philosophy to create pilots to validate proof of concept before taking key learnings to expand

• Provide reporting and analytical support to Practice Growth and Marketing function to identify trends and to uncover opportunities

• Work collaboratively with team and internal business partners to clearly define campaign scope, objectives, targeting & measurement plan for marketing initiatives

• Support the creation of case studies to demonstrate the impact of Practice Growth and Marketing activities

• Support the mapping of patient journeys and touchpoints and identify opportunities to enhance patient experiences and generate incremental revenues.

Minimum Requirements

• 4-year Bachelor's degree

Critical Skills

• 2+ years Project Management Expertise

• 4+ years relevant experience in a business intelligence, analytics, marketing, or sales role

• Healthcare experience preferred

• Demonstrated analytical skills and financial acumen

• Knowledge of and experience with analytics, data visualization and reporting tools (Excel, Power BI, Tableau, Business Objects, Google Analytics, etc.), databases (Microsoft SQL server, PostgreSQL, etc.)

• Strong analytical & data mining skills

• Strong strategic planning, critical thinking and problem-solving skills

• Ability to manage multiple, simultaneous tasks and meet deadlines

• Strong written and oral communication skills; must be adept at presenting and making recommendations to senior management

• Ability to self-motivate and operate autonomously

• Detail oriented and accountable

Must be authorized to work in the US. Sponsorship is not available for this position.

We take pride in our culture of connection and believe in a workplace where everyone can be their full, authentic self. We welcome and encourage veterans, individuals with disabilities and others with diverse perspectives to join our growing team. Your unique perspective and experience are valuable assets that can translate into a rewarding career path with us. Apply to join our team and help shape the future of healthcare!

McKesson is an Equal Opportunity/Affirmative Action employer.

All qualified applicants will receive consideration for employment without regard to race, color, religion, creed, sex, sexual orientation, gender identity, national origin, disability, or protected Veteran status.Qualified applicants will not be disqualified from consideration for employment based upon criminal history.

McKesson is committed to being an Equal Employment Opportunity Employer and offers opportunities to all job seekers including job seekers with disabilities. If you need a reasonable accommodation to assist with your job search or application for employment, please contact us by sending an email to McKessonTalentAcquisition@mckesson.com . Resumes or CVs submitted to this email box will not be accepted.

Current employees must apply through the internal career site.

Join us at McKesson!