The position of Assistant Director, Marketing & Fan Engagement will play an active role in the development and implementation of marketing, sales and fan engagement strategies for the Duquesne Athletic Department. Under the direction of the Associate Athletic Director, External Relations this position will be responsible for:
Overseeing the development and implementation of marketing/attendance initiatives to maximize attendance for assigned Olympic sports.
Serve as game day producer for men’s basketball.
In conjunction with the Director, Marketing & Fan Engagement, recruit, train and manage the day-to-day responsibilities of student interns.
Develop a plan to grow and manage the Junior Dukes Kids Club.
Serve as liaison to assigned spirit groups.
DUTIES AND RESPONSIBILITIES:
Develops, directs, coordinates and executes marketing/attendance plans for assigned Olympic sports with clearly defined goals and objectives:
Prepares and coordinates game day promotional activities
Identifies and implement grassroots marketing activities
Works as a member of the department’s event management team, specifically during men’s basketball – coordinating all facets of the game day production
Writes and develops content for use in email marketing, print, digital and social media platforms
Assists in the development of new and creative strategies to create an entertaining and energizing game day experience
Assists in the implementation of department communications calendar and website maintenance
Critically evaluates all in-game marketing and promotional aspects
Stays up-to-date on marketing trends and technologies
Game Day Atmosphere (all sports)
Assists in the coordination of game day logistics including scheduling of national anthem performers, color guard, halftime entertainment, public address announcers, and student workers
Assists in the coordination of assigned spirit groups (band, cheer, dance, student groups and mascots)
Jr. Dukes Kids Club
Grows, promotes and manages the Junior Dukes Kids Club
Develops communication calendar
Works to create opportunities for Jr. Dukes to interact with student athletes
Undergraduate Intern Program
Manages day-to-day and game day scheduling of undergraduate intern program
Manages all internship requests and responsibilities
Coordinates athletics-related events to increase brand recognition and engagement within the community (Red & Blue Readers, target youth groups, clinics, community relations events, mascot appearances, etc.)
Assists in the hosting of all home events and postseason tournaments (Conference Championships and NCAA Tournaments)
Other related job duties as assigned by the Associate Athletic Director, External Relations
Bachelor’s degree in marketing, communications, sports marketing or related field
One-two years of progressive marketing, promotions and in-game promotion management in collegiate or professional sports
Strong interpersonal, creative and communication skills are essential, including the ability to communicate in writing
Excellent organizational, project management, problem-solving and customer service skills
Demonstrate strong understanding of marketing plans and strategy
Innovative, creative and energetic personality that will recommend and implement new ideas
Willingness to work extended hours beyond the typical business day, nights and weekends throughout the academic year
Ability to communicate and adhere to University, Atlantic 10 Conference and NCAA policies, procedures, rules and regulations
Applicants are asked to submit a cover letter, resume, and contact information for three professional references.
Catholic in its mission and ecumenical in spirit, Duquesne University values equality of opportunity as an educational institution and as an employer. We aspire to attract and sustain a diverse faculty and staff that reflects contemporary society, serves our academic goals and enriches our campus community. We particularly encourage applications from members of underrepresented groups and support dual-career couples through our charter membership in this region's HERC (http://www.hercjobs.org/oh-western-pa-wv/).
We invite applicants for this position to learn more about our university and its Spiritan heritage by visiting http://www.duq.edu/about/mission-and-identity/mission-statement. Those invited to campus for an interview may be asked about ways in which they see their talents contributing to the continued growth of our community and furthering its mission.
Duquesne University, a private, Catholic institution, prides itself on being mission-centered and mission-driven. Our employees contribute to our culture of academic excellence and our mission of serving God by serving students. In turn, they enjoy a supportive working environment that values individual talents, encourages teamwork and rewards accomplishments.
A nationally ranked top-tier university, Duquesne has established a legacy of excellence in liberal and professional education. Our 14:1 student-faculty ratio allows our students to work closely with expert faculty. Duquesne has also won accolades and recognition among the nation’s top 20 small research schools for our research initiatives and faculty productivity.
Situated on a 50-acre campus within the city, Duquesne provides a small-town feel in an urban setting. The Pittsburgh region offers a variety of cultural, education and professional opportunities, as well as a safe and affordable lifestyle.
We strive to attract, recruit and retain a dynamic, diverse workforce. Our employees benefit from an array of campus resources that provide convenience and cost savings, including a variety of dining options, a full-ser...vice Starbucks, a retail bank and credit union, a fitness center and year-round wellness programs and onsite parking. Employees also may take advantage of the many educational, cultural and sporting events sponsored by the university.