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Marketing Manager
Colliers International
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Marketing Manager

Colliers International

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Details
Posted:
March 15, 2021
Location:
San Jose, California
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Type:
Full Time - Experienced

BE authentic. BE influential. BE the expert. Be all that and more at Colliers International.

 

At Colliers International, we help leaders succeed by helping them build amazing workplaces, businesses and communities around the world. We do this by thinking differently, sharing innovative ideas and offering a unique and collaborative workplace where you can succeed.

 

Who you are 

 

As the Marketing Manager you will be responsible of leading the marketing team’s efforts in the following key marketing areas: pitches and presentations, property marketing, and communications and positioning. You are a strong leader, confident communicator and strategic thinker with a keen eye for details in order to work collaboratively with a variety of personalities under multiple competing deadlines. In addition, you possess exceptional writing, project management, organizational and technical skills to execute marketing plans and designs.

 

What you bring 

  • Bachelor’s degree in related field required.

  • A minimum of 7 years’ experience in a marketing role – prior experience in the commercial real estate industry preferable.

  • Experience in a supervisory/leadership role.

  • Proficient Microsoft applications experience (Excel, Word).

  • Some fluency in, or ability to quickly learn, Adobe Creative Suite (InDesign, Photoshop, Illustrator, Acrobat).

  • Capacity to write and generate content with strong editing and proofreading skills with an emphasis on business writing and an ability to articulate client value.

  • Ability to work as a team player.

  • Ability to shift priorities and deliver projects on a timely basis, well organized, excellent time management skills and ability to interface with top level executives.

  • A strong work ethic, the strength to thrive in a dynamic and demanding work environment, and an ability to meet critical deadlines. 

 

Bonus skills and experience 

  • Commercial real estate experience preferred. 

  • Digital advertising / strategy experience.

  • Content writing experience.

 

What success looks like 

  • You will directly supervise the marketing/client services support team to include performance management, oversight, development, hiring, staffing, managing priorities

  • You will keep local stakeholders apprised of national marketing initiatives, key updates and best practice processes

  • You will serve as marketing liaison between regional marketing, national marketing and Operations Manager and marketing teams

  • You will participate in improving workflow in conjunction with Operations Manager and other support staff

  • You will act as editor in chief for significant projects, quarterly reports & new templates; ensure brand compliance as outlined by global and national marketing directives

  • You will develop and write key sections for marketing strategy, market overview, team bios, website content, and company information

  • You will assist teams with their positioning and ensure team collateral is compliant and aligned with national messaging and requirements

  • You will follow and recommend procedures that support organizational consistency across offices

  • You will work collaboratively with research to elevate local market research and market these insights via internal and external channels

  • You will develop and deliver tracking reports, presentations, and analytics on progress of priorities, goals, activities and programs; monthly, quarterly, semiannually and annual presentations and reporting

  • You will attend weekly sales meetings and identify ways to further enhance marketing efforts in the region

  • You will support local annual marketing budget with regional marketing management team

  • You will provide guidance and advice to the marketing (graphics team)/client services staff and work with researchers and broker teams on pitch and proposal presentation materials

  • You will manage project preparation with teams and ensure timely completion

  • You will assist in the development of content and pursuit strategy, and play an active role in project managing all aspects of the pursuit

  • You will provide backup in tracking and reporting success of all pitches and presentations to local Operations Manager

  • You will assist with writing and researching (online) content for special assignments

  • You will write, update and maintain powerful, case studies, resumes, and ads

  • You will offer leadership in property marketing strategy for effective campaign development and implementation

  • You will assist in execution for high value property campaigns and detailed budget across multiple platforms, defining metrics and reporting

  • You will manage external communications and promotion with the media through press releases, advertisements, and other means

  • You will create compelling communications that are relevant to individual brokers and specific markets being served

  • You will collect competitive marketing information (styles, platforms, technologies competitors use) from various sources (samples of BOV’s, pitches, websites, social media, open house venues/ideas, etc.) and continually looks for, suggests, and implements new and improved/creative ways to help brokers offer the highest quality marketing materials and technologies to the industry.

  • You will work with teams to create, execute and maintain quantifiable business development marketing campaigns (touch points)

  • You will track, archive and promote Colliers in the news as directed by Managing Director and regional marketing

 

BE who you are and what you want to be with Colliers International. We’d love to meet you. Apply today to join our team.


Direct applicants only please, no agencies.


Colliers International provides equal employment opportunity to all persons. No employee or applicant for employment will be discriminated against because of race, creed, origin, marital status, sexual orientation, age, otherwise qualified disabled or veteran status or any other characteristic protected by law.

Internal Number: JR3376
About Colliers International
BE authentic. BE influential. BE the expert. Be all that and more at Colliers International. At Colliers International, we help leaders succeed by helping them build amazing workplaces, businesses and communities around the world. We do this by thinking differently, sharing innovative ideas and offering a unique and collaborative workplace where you can succeed.
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