This course will examine the strategic uses of mobile marketing to be able to create and critique a mobile marketing plan. Students will be introduced to the quickly evolving mobile field and be exposed to topics such a mobile ready websites, proximity marketing, mobile advertising, mobile applications, messaging, and analytics. (*This is a fully online graduate course which runs during October 21-December 15, 2019.)
Required Qualifications:
Candidates are expected to possess a degree and/or professional experience related to the field of teaching, have strong communication skills and passion for teaching. Prior teaching experience is a plus. Interested candidates should send their letter of interest and resume along with other supporting documents (e.g. previous teaching evaluations, names and contacts of references) to the department chair, Dr. Li Qin, by email to liqin@fdu.edu. Positions are open till filled. Employment is contingent upon a satisfactory background check. Candidates for hire will be required to sign a waiver authorizing the background check and produce a Social Security Card.
Fairleigh Dickinson University is a center of academic excellence dedicated to the preparation of world citizens through global education. The University strives to provide students with the multi-disciplinary, intercultural, and ethical understandings necessary to participate, lead, and prosper in the global marketplace of ideas, commerce and culture.All qualified applicants will receive consideration for employment and will not be discriminated against on the basis of race, color, religion, sex, sexual orientation, national origin, age, disability, or protected veteran status. Fairleigh Dickinson University takes affirmative action in support of its policy to employ and advance in employment individuals who are minorities, women, protected veterans, and individuals with disabilities.Please click on this link to view a federal government poster that explains your Equal Employment Opportunity rights http://www.fdu.edu/admin/eh/fedeeo.pdf
