University of California Irvine

Director of Marketing - Athletics


Updated: Nov 16, 2021
Location: UC Irvine Campus
Job Type:
Department: IA Administration


Job Opening ID: 23339Reports To: Assistant Athletic Director - Marketing & Community EngagementWorking Title: Director of Marketing - AthleticsDepartment: IA AdministrationBargaining Unit: 99FLSA: Non-ExemptPayroll Job Code: 007551Job Location: UCI Campus- IrvinePercent of Time: 100%Work Schedule: varies with sport seasonEmployee Class: Career Position Summary: The mission of Intercollegiate Athletics at the University of California, Irvine is to facilitate and enrich the education and personal growth of its students through their participation in competitive NCAA Division I athletics. Intercollegiate Athletics is committed to the welfare of student-athletes and staff and advocates an environment that promotes excellence in athletic and academic performance, sportsmanship, diversity, and gender equity. Intercollegiate Athletics also supports the University of California's mission of public service and serves to generate a unifying spirit among students, faculty, staff, and alumni that transcends communities, cultures, and generations. The Director of Marketing - Athletics will report to the Assistant Athletic Director for Marketing & Community Relations and works closely with the external relations group. The University of California, Irvine supports 18 Division-I intercollegiate athletic programs. Under the general direction of the Assistant Athletic Director, Marketing, the Director of Marketing will serve as the day-to-day lead for marketing and promotional activities. This position will be involved in all aspects of marketing, including planning; advertising; promotion; public relations; program and product development; distribution; and research to meet the department's goals and objectives. The Director of Marketing will serve as the lead for assigned ticketed sports - developing sport specific ticketing, marketing, and sales plans. Position will assist in building fan game day experience in coordination with fan experience and tickets sales & service staff. For non-ticketed sports, the Director of Marketing will develop sport specific marketing and communication plans to engage the fan base. This position will also lead cross-sport promotional programs and marketing communication timelines. The Director of Marketing will build and execute sport specific email marketing campaigns and deliveries to drive fan attendance, ticket sales, and fan affinity. The Director of Marketing will develop and grow campus partnerships with an emphasis on reaching the student population as well as overseeing the UC Irvine Athletics student spirit group. Develop a comprehensive student plan to on-board new students and drive attendance to our sporting events. This position will also oversee all aspects of the Jr. Anteater Kids Club. The Director of Marketing serves as the marketing internship coordinator overseeing recruitment, on-boarding, training and scheduling of our student intern staff. Compensation Range: $23.47 - $28.86 Department Website: https://ucirvinesports.com/ Required: Bachelor's degree in related area and/or equivalent experience/training.Solid knowledge of marketing principles, concepts, strategies, and best practices.Knowledge of customer service standards/procedures.Organizational skills and skills in file creation, maintenance, and management.Written and interpersonal communication skills. Preferred:Prefer 2 years' experience at a University or Athletic setting.Master's preferredSolid knowledge of institutional products and services.Knowledge of the campus and/or medical center including its achievements, mission, vision, goals, objectives, and infrastructure. Special Conditions Preferred: must be willing to work nights and weekends Final candidate subject to background check. As a federal contractor, UC Irvine is required to use E-Verify to confirm the work status of individuals assigned to perform substantial work under certain federal contracts/subcontracts. The University of California, Irvine is an Equal Opportunity/Affirmative Action Employer advancing inclusive excellence. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, disability, age, protected veteran status, or other protected categories covered by the UC nondiscrimination policy. UCI provides reasonable accommodations for applicants with disabilities upon request. For more information, please contact Human Resources at (949) 824-0500.

To apply, visit https://careersucirvine.ttcportals.com/jobs/7457621-director-of-marketing-athletics





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