SUMMARY: The Oregon Symphony is seeking a collaborative, creative, and innovative leader to oversee branding, marketing, communications, and public relations to drive and increase earned income through ticket sales, customer service operations, audience engagement, and patron advancement.
ESSENTIAL DUTIES AND RESPONSIBILITIES
The Vice President for Marketing & Communications will:
Create and communicate the vision and develop a strategic, entrepreneurial, and focused plan to drive annual increases in earned revenue in a changing market;
Provide leadership and strategic direction of all programs that build patron relationships, and expand and diversify audiences;
Identify strategic opportunities for the development of new revenue sources through strategic business and community partnerships;
Serve as thought leader to the CEO and other leaders regarding best practices and opportunities in communication, marketing, sales, and audience retention and expansion;
Design and lead innovative and comprehensive multi-platform marketing campaigns;
Manage, promote, protect and expand the Oregon Symphony’s brand;
Conceive and oversee sophisticated research on audiences and market trends;
Serve as the Symphony’s chief media strategist, developing and implementing communications strategies that enhance the Symphony’s public image as a leader in the arts and consistently and effectively convey messages to a broad and diverse set of internal and external stakeholders;
Thoughtfully leverage the input and goodwill of volunteers and manage the work of the Marketing Work Group, made up of Oregon Symphony Board members and marketing executives in the community;
Build productive partnerships with arts organizations and other nonprofits whose work complements the Symphony’s, the media, and community leaders; and
Assume responsibility for orsymphony.org and social channels, ensuring that they clearly and consistently reflect the Oregon Symphony brand, leverage an industry-leading content strategy, and remain a robust destination for audiences as well as a vital means of communicating with the public.
Other duties that may be assigned.
QUALIFICATIONS: To perform this job successfully, an individual must be able to perform each essential duty satisfactorily. The requirements listed below are representative of the knowledge, skill, and/or ability required. Reasonable accommodations may be made to enable individuals with disabilities to perform the essential functions.
Education and/or Experience: Bachelor's degree from four-year college or university plus five years related experience and/or training; or equivalent combination of education and experience.
Language Skills: Ability to read, analyze, and interpret general business periodicals, union contracts, professional journals, technical procedures, or governmental regulations. Ability to write reports, business correspondence, and procedure manuals. Ability to effectively present information and respond to questions from groups of managers, clients, customers, and the general public.
Mathematical Skills: Ability to budget, manage and forecast expenses with accuracy and timeliness.
Reasoning Ability: Ability to apply common sense understanding to carry out instructions furnished in written or oral form.
Computer Skills: To perform this position successfully, an individual must be proficient with Excel and Microsoft Office Suite and have a working knowledge of Tessitura software and the internet.
OTHER SKILLS AND ABILITIES: Appreciation for live symphonic music, exceptional skills in communication and persuasion, enthusiasm, resourcefulness, winning demeanor, ability to positively influence members of the public and the media.
OTHER QUALIFICATIONS: Must be able to work some evenings and weekends and to travel with the orchestra when needed to interact with presenters and out-of-town media members.
For a complete job description, please visit https://www.orsymphony.org/about/careers/
If you are interested in the position, please submit a cover letter and resume to: firstname.lastname@example.org. No phone inquiries, please. Position is open until filled.
The Oregon Symphony is a vibrant, growing organization, which has achieved record ticket sales and contributions in recent years. At a time when many orchestras are reducing their classical programming, the Oregon Symphony has continued to invest in the art form, expand its season, reach new and bigger audiences, and expand its collaborations in the community. Now in its 127th season, the Symphony continues to champion living composers with a robust commissioning program, celebrate diverse artistic voices across our Classical, Pops, and Specials performances series, and explore the pressing issues of our time through the medium of music. The Symphony unites exceptional musicians, a world-class conducting staff, an unrelenting focus on excellence, a compelling vision, and a strong commitment to the greater good. The result is something special and rare: an energy that can be felt in every note and performances that move its listeners. As one of the region’s cultural jewels, the Symphony is central to the thriving arts community in Oregon and Southwest Washington. Propelled by the desire to bring the power of music to more people in new ways, the Oregon Symphony is always moving musi...c forward. Each year, the multi-Grammy nominated Oregon Symphony performs more than 115 concerts at the Arlene Schnitzer Concert Hall in Portland and performs regularly in Salem, Newberg, and other cities in the region. It also produces award-winning educational and community engagement events. The Symphony’s programs directly serve more than 250,000 people annually and reach tens of millions more around the globe through its broadcast and recordings programs. The institution is supported by thousands of individuals, businesses, and foundations and receives funding from the Regional Arts & Cultural Council, the State of Oregon Arts Commission, and the National Endowment for the Arts.The Oregon Symphony Association employs 76 full-time union musicians who are led by David Danzmayr. The Association’s annual operating budget is approximately $22 million, of which 80% is spent on artistic and engagement programs. It employs a full-time staff of 50, who are responsible for concert production, marketing, public relations, education, community engagement, fundraising, customer service, accounting, and financial reporting. It is governed by a volunteer board of directors, who each year contribute thousands of hours and personally contribute more than $2 million.