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Sr Marketing Manager - Carlson Executive Education
The Senior Marketing Manager reports to the Managing Director, Marketing and Strategic Initiatives, and is responsible for creating content and implementing marketing campaigns for Executive Education programs. This position also contributes to other marketing projects as needed. The position works closely with Executive Education sales team, faculty, and external vendors. The salary range for this position is $78,000-$82,000.JOB DESCRIPTION:Content Creation – 25%Develop content road maps to support the customer journey across multiple product lines and segments as well as additional departmental initiativesWrite engaging, customer-centric copy for lead generation and nurturing across multiple channels, including web, email, social, course catalog


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