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Massachusetts Institute of Technology
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Marketing Manager
Purpose of Position: Leads the planning and executing of marketing initiatives for the colleges and Admissions (undergrad & grad) that support the University's mission and vision. Responsible for the development of new program/degree launches with key personnel from colleges and departments. Ensures there is consistency in the brand execution across the university. Collaborates with campus and community key stakeholders to maximize brand, events and campaign execution. Primary Responsibilities : Develops marketing strategies and plans to achieve goals, including increases in enrollment and college-sponsored events. Manages and develops marketing initiatives for programs and majors with key leaders from the colleges, programs and
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