https://jobs.effie.org Latest Marketing JobSource Jobs Mon, 21 Jun 2021 09:25:35 Z https://jobs.effie.org/jobs/rss/14965222/manager-products-marketing-communications-and-training https://jobs.effie.org/jobs/rss/14965222/manager-products-marketing-communications-and-training Minneapolis, Minnesota, Job Description The Manager - Investment Products Marketing, Communications and Training is responsible for developing and executing content strategies (marketing, communication, and training) for investment products and solutions within Wealth Management Solutions at Ameriprise Financial. This role will support efforts designed to increase awareness, understanding and sales of Wealth Management Solutions with advisors, clients, and sales consulting groups. This position reports to the Sr. Manager - Product Marketing and Communications. Responsibilities Develop content strategies to increase awareness and drive growth of Wealth Management Solutions Create content to support investment products initiatives. Work with large cross-functional teams across the organization to ensure alignment and integration. Plans, writes and implements content strategies and tactics that support integrated plans. Works individually or with a team to prepare marketing collateral, communications, sales literature, training materials, social media releases, etc. Serve as primary liaison with internal partners - legal, compliance, creative services, production services, product development, sales strategy, trading desk, etc. Drive measurable program results. Track program participation and results and provide recommendations for improvements, execute approved recommendations quickly across the organization to ensure alignment and integration. Required Qualifications 5+ years' experience in investments or non-financial product Marketing and Communications Bachelor's Degree in Marketing, Communications or equivalent in a related field FINRA Series 7 or the ability to obtain in 120 days Strong, demonstrated writing skills -- including content research and audience strategies Proven ability to motivate and influence internal partners Demonstrated ability to work as a leader within teams and ability to collaboratively influence others Exceptional marketing, communication, training, project management and organizational skills Experience in developing and implementing dynamic content strategies Familiar with assessing campaign performance and using data to maximize results Capable of interacting with variety of individuals cross-organizationally Must be a self-starter, solution-focused and have ability to work independently Proven ability to think fast, respond quickly and learn quickly in a fast-paced environment Proven ability to prioritize, coupled with strong attention to detail Robust knowledge and experience working with Microsoft Office products (e.g., PowerPoint, Word, Excel) Preferred Qualifications Strong knowledge of investments and/or financial products and services (i.e. managed accounts, alternative investments, capital markets, retirement plans) Knowledge of design and email marketing automation tools (e.g., Eloqua, Salesforce Marketing Cloud, Adobe Creative Suite) Mon, 21 Jun 2021 03:54:19 -0400 https://jobs.effie.org/jobs/rss/14988318/retail-consumer-products-digital-marketing-commerce-manager https://jobs.effie.org/jobs/rss/14988318/retail-consumer-products-digital-marketing-commerce-manager Los Angeles, California, Retail/Consumer Products-Digital Marketing/Commerce Specialist Master Are you an innovative thinker with a proven track record of helping Consumer Products & Retail companies transform their workforce to achieve their business goals? The Consumer industry is focused on serving the changing consumer, who has rapidly evolving needs, behaviors and preferences for products, services, and experiences. Our Consumer Products and Retail sector is undergoing a transformation fueled by an empowered consumer, technology advancements, market fragmentation and blurring lines across the industry. Organizations are racing to compete for the consumer's attention and win share of wallet, which is creating unique challenges to innovate, modernize technology and transform business models with the winners ultimately seeing this as a consumer-led renaissance. The Team Advertising, Marketing & Commerce Our Advertising, Marketing & Commerce team focuses on delivering marketing and growth objectives aligned with our clients' brand values for measurable business growth. We do this by creating content, communications, and experiences that engage and inspire their customers to act. We implement and operate the technology platforms that enable personalized content, commerce and marketing user-centric experiences. In doing so, we transform our clients' marketing and engagement operations into modern, data-driven, creatively focused organizations. Our team brings deep experience in creative and digital marketing capabilities, many from our Digital Studios. We serve our clients through the following types of work: Cross-channel customer engagement strategy, design and development to include the creation of omni-channel digital experiences across web, mobile, social, physical, AR/VR, voice, gesture, IoT, and video eCommerce strategy, implementation and operations Marketing Content and digital asset management solutions Marketing Technology and Advertising Technology solutions Marketing analytics implementation and operations Advertising campaign ideation, development and execution Acquisition and engagement campaign ideation, development and execution Agile based, design-thinking, user-centric, empirical projects that accelerate results Work you'll do As a Specialist Master, you will lead and deliver small or components of large, complex client engagements that identify, design, and implement creative business and technology solutions for large companies. Manager level responsibilities include: providing service excellence by identifying key client business issues, determining client needs by supplementing the standard assessment techniques and tools with innovative approaches, evaluating and validating analysis and developing recommendations for the client in the context of the overall engagement. You will be expected to implement and oversee the quality of deliverables and effectively manage the team and day-to-day relationships to ensure exceptional performance. Managers participate in the development and presentation of proposals for business development activities. Qualifications Required: 6+ years of professional experience in a consulting or Consumer industry setting with demonstrable depth of knowledge 6+ years of experience working in the Consumer Products space (wholesale or distribution) and or retail industry (merchandisers, specialty apparel, footwear, large food or drug stores, big-box stores) corporate or retail environment. 6+ years of digital transformation experience with large retail or consumer products programs, across Digital, Marketing, Commerce, B2B, B2B. Experience with Enabling eCommerce technology strategies including B2B and B2C such as SAP Hybris, Adobe (Experience or Creative), Salesforce Marketing Cloud, Salesforce Commerce Cloud Delivery Experience. Seeking both technical and business process strategy skills. 6+ years of digital transformation experience with large retail or consumer products programs, B2C Commerce. Experience with Enabling eCommerce technology strategies including B2B and B2C such as SAP Hybris, Adobe (Experience or Creative) or SFMC Delivery Experience. Seeking both technical and business process strategy skills. Ability to travel up to 50% (While 50% of travel is a requirement of the role, due to COVID-19, non-essential travel has been suspended until further notice.) Visa-Sponsorship - Must be legally authorized to work in the United States without the need for employer sponsorship, now or at any time in the future. Preferred: Strong project management and delivery experience, including budget oversight and staffing of project teams including time management. Strong problem solving and troubleshooting skills with the ability to exercise mature judgment. Previous experience mentoring, training and developing junior members of the team; experience in employee performance reviews. Ability to work independently and manage multiple task assignments. Strong oral and written communication skills, including presentation skills (MS Visio, MS PowerPoint). Working knowledge and experience of MS Office applications and training development tools. Located within a commutable distance of a Deloitte office. Mon, 21 Jun 2021 03:45:21 -0400 https://jobs.effie.org/jobs/rss/14980842/retail-consumer-products-digital-marketing-commerce-manager https://jobs.effie.org/jobs/rss/14980842/retail-consumer-products-digital-marketing-commerce-manager Costa Mesa, California, Retail/Consumer Products-Digital Marketing/Commerce Manager Are you an innovative thinker with a proven track record of helping Consumer Products & Retail companies transform their workforce to achieve their business goals? The Consumer industry is focused on serving the changing consumer, who has rapidly evolving needs, behaviors and preferences for products, services, and experiences. Our Consumer Products and Retail sector is undergoing a transformation fueled by an empowered consumer, technology advancements, market fragmentation and blurring lines across the industry. Organizations are racing to compete for the consumer's attention and win share of wallet, which is creating unique challenges to innovate, modernize technology and transform business models with the winners ultimately seeing this as a consumer-led renaissance. The Team Advertising, Marketing & Commerce Our Advertising, Marketing & Commerce team focuses on delivering marketing and growth objectives aligned with our clients' brand values for measurable business growth. We do this by creating content, communications, and experiences that engage and inspire their customers to act. We implement and operate the technology platforms that enable personalized content, commerce and marketing user-centric experiences. In doing so, we transform our clients' marketing and engagement operations into modern, data-driven, creatively focused organizations. Our team brings deep experience in creative and digital marketing capabilities, many from our Digital Studios. We serve our clients through the following types of work: Cross-channel customer engagement strategy, design and development to include the creation of omni-channel digital experiences across web, mobile, social, physical, AR/VR, voice, gesture, IoT, and video eCommerce strategy, implementation and operations Marketing Content and digital asset management solutions Marketing Technology and Advertising Technology solutions Marketing analytics implementation and operations Advertising campaign ideation, development and execution Acquisition and engagement campaign ideation, development and execution Agile based, design-thinking, user-centric, empirical projects that accelerate results Work you'll do As a Manager, you will lead and deliver small or components of large, complex client engagements that identify, design, and implement creative business and technology solutions for large companies. Manager level responsibilities include: providing service excellence by identifying key client business issues, determining client needs by supplementing the standard assessment techniques and tools with innovative approaches, evaluating and validating analysis and developing recommendations for the client in the context of the overall engagement. You will be expected to implement and oversee the quality of deliverables and effectively manage the team and day-to-day relationships to ensure exceptional performance. Managers participate in the development and presentation of proposals for business development activities. Qualifications Required: 6+ years of professional experience in a consulting or Consumer industry setting with demonstrable depth of knowledge 6+ years of experience working in the Consumer Products space (wholesale or distribution) and or retail industry (merchandisers, specialty apparel, footwear, large food or drug stores, big-box stores) corporate or retail environment. 6+ years of digital transformation experience with large retail or consumer products programs, across Digital, Marketing, Commerce, B2B, B2B. Experience with Enabling eCommerce technology strategies including B2B and B2C such as SAP Hybris, Adobe (Experience or Creative), Salesforce Marketing Cloud, Salesforce Commerce Cloud Delivery Experience. Seeking both technical and business process strategy skills. 6+ years of digital transformation experience with large retail or consumer products programs, B2C Commerce. Experience with Enabling eCommerce technology strategies including B2B and B2C such as SAP Hybris, Adobe (Experience or Creative) or SFMC Delivery Experience. Seeking both technical and business process strategy skills. Ability to travel up to 50% (While 50% of travel is a requirement of the role, due to COVID-19, non-essential travel has been suspended until further notice.) Visa-Sponsorship - Must be legally authorized to work in the United States without the need for employer sponsorship, now or at any time in the future. Preferred: Strong project management and delivery experience, including budget oversight and staffing of project teams including time management. Strong problem solving and troubleshooting skills with the ability to exercise mature judgment. Previous experience mentoring, training and developing junior members of the team; experience in employee performance reviews. Ability to work independently and manage multiple task assignments. Strong oral and written communication skills, including presentation skills (MS Visio, MS PowerPoint). Working knowledge and experience of MS Office applications and training development tools. Located within a commutable distance of a Deloitte office Benefits At Deloitte, we know that great people make a great organization. We value our people and offer employees a broad range of benefits. Learn more about what working at Deloitte can mean for you. Deloitte's culture Our positive and supportive culture encourages our people to do their best work every day. We celebrate individuals by recognizing their uniqueness and offering them the flexibility to make daily choices that can help them to be healthy, centered, confident, and aware. We offer well-being programs and are continuously looking for new ways to maintain a culture where our people excel and lead healthy, happy lives. Learn more about Life at Deloitte . Corporate citizenship Deloitte is led by a purpose: to make an impact that matters. This purpose defines who we are and extends to relationships with our clients, our people and our communities. We believe that business has the power to inspire and transform. We focus on education, giving, skill-based volunteerism, and leadership to help drive positive social impact in our communities. Learn more about Deloitte's impact on the world . Recruiter tips We want job seekers exploring opportunities at Deloitte to feel prepared and confident. To help you with your interview, we suggest that you do your research: know some background about the organization and the business area you're applying to. Check out recruiting tips from Deloitte professionals . Mon, 21 Jun 2021 03:45:21 -0400 https://jobs.effie.org/jobs/rss/14965382/senior-manager-marketing-and-communications-consumer-banking https://jobs.effie.org/jobs/rss/14965382/senior-manager-marketing-and-communications-consumer-banking , Business Function As the leading bank in Asia, DBS Consumer Banking Group is in a unique position to help our customers realise their dreams and ambitions. As a market leader in the consumer banking business, DBS has a full spectrum of products and services, including deposits, investments, insurance, mortgages, credit cards and personal loans, to help our customers realise their dreams and aspirations at every life stage. Our financial solutions are not only the best in the business - they were made just right for you. Responsibilities Develop integrated marketing campaigns and events for different segments ranging from Treasures Private Client to Private Bank Execute campaigns and promotions effectively in alignment with the affluent segment and digital marketing strategies Support the marketing plans and strategy of Greater Bay Area, and develop effective marketing communications targeted at overseas Mainland Chinese and frequent travelers from HK to GBA area with wealth management needs Drive public website + WeChat account engagement with regular content & communications Partner with vendors (such as creative & media agencies, design houses and printers) and deliver quality& timely marketing campaigns and promotions, including above-the-line, below-the-line, POS materials and social media Manage customer acquisition and engagement events thru paid media, both offline & online (including social media) Plan and organize both internal & external events with attention to details and financial & time constraints (events including Townhall, client luncheon, appreciation dinner etc) Manage and control distribution and replenishment of marketing materials smoothly Maintain a good tracking system for post-program evaluation; work with the business and regional marketing team to measure ROI from key campaigns and promotions is being measured and develop strategies to increase marketing ROI Analyze data, by having routine analysis of key competitors' marketing activities, develop strategies & recommended solutions to the business in terms of brand building and acquisition Handle advertising and promotion payment timely & accurately Requirements Planning and execution with a good understanding of digital marketing and analytics Manage social media accounts w/vendors for brand building / acquisition and engagement Creative minded, detail-oriented and good project management & presentation skills Attention to details and a team player Excellent command in written and spoken English and Chinese Apply Now We offer a competitive salary and benefits package and the professional advantages of a dynamic environment that supports your development and recognises your achievements. We regret only shortlisted candidates will be notified. Mon, 21 Jun 2021 03:54:19 -0400 https://jobs.effie.org/jobs/rss/14988331/retail-consumer-products-digital-marketing-commerce-senior-manager https://jobs.effie.org/jobs/rss/14988331/retail-consumer-products-digital-marketing-commerce-senior-manager Costa Mesa, California, Retail/Consumer Products-Digital Marketing/Commerce Senior Manager Are you an innovative thinker with a proven track record of helping Consumer Products & Retail companies transform their workforce to achieve their business goals? The Consumer industry is focused on serving the changing consumer, who has rapidly evolving needs, behaviors and preferences for products, services, and experiences. Our Consumer Products and Retail sector is undergoing a transformation fueled by an empowered consumer, technology advancements, market fragmentation and blurring lines across the industry. Organizations are racing to compete for the consumer's attention and win share of wallet, which is creating unique challenges to innovate, modernize technology and transform business models with the winners ultimately seeing this as a consumer-led renaissance. The Team Advertising, Marketing & Commerce Our Advertising, Marketing & Commerce team focuses on delivering marketing and growth objectives aligned with our clients' brand values for measurable business growth. We do this by creating content, communications, and experiences that engage and inspire their customers to act. We implement and operate the technology platforms that enable personalized content, commerce and marketing user-centric experiences. In doing so, we transform our clients' marketing and engagement operations into modern, data-driven, creatively focused organizations. Our team brings deep experience in creative and digital marketing capabilities, many from our Digital Studios. We serve our clients through the following types of work: Cross-channel customer engagement strategy, design and development to include the creation of omni-channel digital experiences across web, mobile, social, physical, AR/VR, voice, gesture, IoT, and video eCommerce strategy, implementation and operations Marketing Content and digital asset management solutions Marketing Technology and Advertising Technology solutions Marketing analytics implementation and operations Advertising campaign ideation, development and execution Acquisition and engagement campaign ideation, development and execution Agile based, design-thinking, user-centric, empirical projects that accelerate results Work you'll do As a Senior Manager , you will lead and deliver large, complex client engagements that identify, design, and implement creative business and technology solutions for large companies. You will contribute to the firm's growth and development in a variety of ways including: Engagement Management: Lead engagement planning and budgeting; mobilize and manage engagement teams; define deliverable structure and content; facilitate buy-in of proposed solutions from top management levels at the client; direct on-time, quality delivery of work products; manage engagement economics; manage engagement risk. Relationship Management: Participate in Business Development, develop and maintain contact with top decision makers at key clients, organize and lead pursuit teams, participate and lead aspects of the proposal development process, contribute to the development of proposal pricing strategies. Practice Development & Eminence: Develop practical solutions and methodologies, develop "thoughtware" and "point- of-view" documents, participate in public speaking events, get published in industry periodicals. People Development: Perform the role of counselor and coach, provide input and guidance into the staffing process, actively participate in staff recruitment and retention activities, provide leadership and support for delivery teams and staff in local offices. Qualifications Required: 8+ years of professional experience in a consulting or Consumer industry setting with demonstrable depth of knowledge 8+ years of experience working in the Consumer Products space (wholesale or distribution) and or retail industry (merchandisers, specialty apparel, footwear, large food or drug stores, big-box stores) corporate or retail environment. 6+ years of digital transformation experience with large retail or consumer products programs, across Digital, Marketing, Commerce, B2B, B2B. Experience with Enabling eCommerce technology strategies including B2B and B2C such as SAP Hybris, Adobe (Experience or Creative), Salesforce Marketing Cloud, Salesforce Commerce Cloud Delivery Experience. Seeking both technical and business process strategy skills. 8+ years of digital transformation experience with large retail or consumer products programs, B2C Commerce. Experience with Enabling eCommerce technology strategies including B2B and B2C such as SAP Hybris, Adobe (Experience or Creative) or SFMC Delivery Experience. Seeking both technical and business process strategy skills. Ability to travel up to 50% (While 50% of travel is a requirement of the role, due to COVID-19, non-essential travel has been suspended until further notice.) Visa-Sponsorship - Must be legally authorized to work in the United States without the need for employer sponsorship, now or at any time in the future. Preferred: Strong project management and delivery experience, including budget oversight and staffing of project teams including time management. Strong problem solving and troubleshooting skills with the ability to exercise mature judgment. Previous experience mentoring, training and developing junior members of the team; experience in employee performance reviews. Ability to work independently and manage multiple task assignments. Strong oral and written communication skills, including presentation skills (MS Visio, MS PowerPoint). Working knowledge and experience of MS Office applications and training development tools. Located within a commutable distance of a Deloitte office. At Deloitte, we know that great people make a great organization. We value our people and offer employees a broad range of benefits. Learn more about what working at Deloitte can mean for you. Mon, 21 Jun 2021 03:45:21 -0400 https://jobs.effie.org/jobs/rss/14980544/product-marketing-manager https://jobs.effie.org/jobs/rss/14980544/product-marketing-manager , Job Description: Product Marketing Manager Collaborate with Innovative 3Mers Around the World Choosing where to start and grow your career has a major impact on your professional and personal life, so it's equally important you know that the company that you choose to work at, and its leaders, will support and guide you. With a diversity of people, global locations, technologies and products, 3M is a place where you can collaborate with 96,000 other curious, creative 3Mers. "For more than 30 years at 3M, I've seen firsthand how it's a place where curious, creative and collaborative people thrive and build a rewarding career. As a leader in this company, my goal is to ensure each 3Mer sees and feels the positive impact we're making around the world" - Mike Roman, chief executive officer and chairman of the board at 3M This position provides an opportunity to transition from other private, public, government or military environments to a 3M career. The Impact You'll Make in this Role As a Product Marketing Manager, you will have the opportunity to tap into your curiosity and collaborate with some of the most innovative and diverse people around the world. Here, you will make an impact by: Utilizing subject matter expertise, lead the development of marketing message and content: build, refine and clearly articulate compelling and effective messaging, positioning, and differentiation for the clinician solutions speech-driven portfolio to create and project manage a diverse range of high-quality marketing assets, such as brochures, case studies, email campaigns, etc. Using customer insights and market intelligence to develop a comprehensive strategic marketing plan for existing product portfolio and for new product launches while also telling compelling client stories to highlight value delivered to market. Creating and executing persona- and workflow-based marketing tactics, with solid understanding of buying decision makers and user of the company's clinician solutions portfolio (focused on speech-driven solutions). Managing the execution, reporting, follow-up and adjustment of marketing plan tactics. Leveraging a strong understanding of speech, NLP, machine learning and related technologies to drive thought leadership in technology-driven solutions to combat burning industry issues and deliver cutting-edge content. Your Skills and Expertise To set you up for success in this role from day one, 3M requires (at a minimum) the following qualifications: Bachelor's Degree or higher (completed and verified prior to start) from an accredited university OR High School Diploma/GED or higher from an accredited institution and a minimum of twelve (12) years in Healthcare Information Technology) in lieu of the bachelor's degree education requirement Seven (7) combined years in Product Marketing, Marketing Management, Marketing Communications and/or Strategic Marketing or equivalent fields Three (3) years in marketing healthcare IT solutions, especially clinician facing technologies Additional qualifications that could help you succeed even further in this role include: Masters degree in marketing, communications, HIM, HIT Minimum of seven (7) years of combined marketing experience in Product Marketing, Marketing Management, Marketing Communications or Strategic Marketing A minimum of three (3) years in marketing healthcare IT solutions, especially clinician facing technologies Solid understanding of clinical documentation systems (especially electronic health records or EHRs) and workflows, physician and nursing workflows and concerns, Broad knowledge of the healthcare space and healthcare IT industry, with deeper understanding of clinical documentation workflows, goals, frustrations, etc. Deep understanding of issues relating to physicians, clinical documentation, assistive technologies Experience with sales and marketing reporting platforms like Salesforce, Adobe Analytics, Power BI, Eloqua, etc. Key characteristics include strategic thinker, creative, collaborative, knowledgeable, action-oriented, clear writing and messaging ability, fast learner, strong business acumen, outstanding influencing skills and excellent presentation skills. Location: 3M HIS Office Location or Remote Travel: May include up to 25% domestic Relocation Assistance: May be authorized Must be legally authorized to work in country of employment without sponsorship for employment visa status (e.g., H1B status). Supporting Your Well-being 3M offers many programs to help you live your best life - both physically and financially. To ensure competitive pay and benefits, 3M regularly benchmarks with other companies that are comparable in size and scope. Resources for You For more details on what happens before, during and after the interview process, check out the Insights for Candidates page at 3M.com/careers. Learn more about 3M's creative solutions to the world's problems at www.3M.com or on Twitter @3M. Responsibilities of this position include that corporate policies, procedures and security standards are complied with while performing assigned duties. 3M is an equal opportunity employer. 3M will not discriminate against any applicant for employment on the basis of race, color, religion, sex, sexual orientation, gender identity, national origin, age, disability, or veteran status. Please note: your application may not be considered if you do not provide your education and work history, either by: 1) uploading a resume, or 2) entering the information into the application fields directly. 3M Global Terms of Use and Privacy Statement Carefully read these Terms of Use before using this website. Your access to and use of this website and application for a job at 3M are conditioned on your acceptance and compliance with these terms. Please access the linked document by clicking here , select the country where you are applying for employment, and review. Before submitting your application you will be asked to confirm your agreement with the terms. Mon, 21 Jun 2021 03:16:16 -0400 https://jobs.effie.org/jobs/rss/14980543/product-marketing-manager https://jobs.effie.org/jobs/rss/14980543/product-marketing-manager , Job Description: Product Marketing Manager Collaborate with Innovative 3Mers Around the World Choosing where to start and grow your career has a major impact on your professional and personal life, so it's equally important you know that the company that you choose to work at, and its leaders, will support and guide you. With a diversity of people, global locations, technologies and products, 3M is a place where you can collaborate with 96,000 other curious, creative 3Mers. "For more than 30 years at 3M, I've seen firsthand how it's a place where curious, creative and collaborative people thrive and build a rewarding career. As a leader in this company, my goal is to ensure each 3Mer sees and feels the positive impact we're making around the world" - Mike Roman, chief executive officer and chairman of the board at 3M This position provides an opportunity to transition from other private, public, government or military environments to a 3M career. The Impact You'll Make in this Role As a Product Marketing Manager, you will have the opportunity to tap into your curiosity and collaborate with some of the most innovative and diverse people around the world. Here, you will make an impact by: Utilizing subject matter expertise, lead the development of marketing message and content: build, refine and clearly articulate compelling and effective messaging, positioning, and differentiation for the clinician solutions speech-driven and radiology portfolios to create and project manage a diverse range of high-quality marketing assets, such as brochures, case studies, email campaigns, etc. Using customer insights and market intelligence to develop a comprehensive strategic marketing plan for existing product portfolio and for new product launches while also telling compelling client stories to highlight value delivered to market. Creating and executing persona- and workflow-based marketing tactics, with solid understanding of buying decision makers and user of the company's clinician solutions portfolio (focused on speech-driven and imaging solutions). Managing the execution, reporting, follow-up and adjustment of marketing plan tactics. Leveraging a strong understanding of speech, NLP, machine learning and related technologies to drive thought leadership in technology-driven solutions to combat burning industry issues and deliver cutting-edge content. Your Skills and Expertise To set you up for success in this role from day one, 3M requires (at a minimum) the following qualifications: Bachelor's Degree or higher (completed and verified prior to start) from an accredited university OR High School Diploma/GED or higher from an accredited institution and a minimum of twelve (12) years in Healthcare Information Technology) in lieu of the bachelor's degree education requirement Seven (7) combined years in Product Marketing, Marketing Management, Marketing Communications and/or Strategic Marketing or equivalent fields Three (3) years in marketing healthcare IT solutions, especially clinician facing technologies Additional qualifications that could help you succeed even further in this role include: Masters degree in marketing, communications, HIM, HIT Minimum of seven (7) years of combined marketing experience in Product Marketing, Marketing Management, Marketing Communications or Strategic Marketing A minimum of three (3) years in marketing healthcare IT solutions, especially clinician facing technologies\ Solid understanding of clinical documentation systems (especially EHRs, RIS, PACS) and workflows, physician and radiologist workflows and concerns, Broad knowledge of the healthcare space and healthcare IT industry, with deeper understanding of clinical documentation workflows, goals, frustrations, etc. Deep understanding of issues relating to physicians, clinical documentation, assistive technologies Experience with sales and marketing reporting platforms like Salesforce, Adobe Analytics, Power BI, Eloqua, etc. Key characteristics include strategic thinker, creative, collaborative, knowledgeable, action-oriented, clear writing and messaging ability, fast learner, strong business acumen, outstanding influencing skills and excellent presentation skills. Location: 3M HIS Office Location or Remote Travel: May include up to 25% domestic Relocation Assistance: May be authorized Must be legally authorized to work in country of employment without sponsorship for employment visa status (e.g., H1B status). Supporting Your Well-being 3M offers many programs to help you live your best life - both physically and financially. To ensure competitive pay and benefits, 3M regularly benchmarks with other companies that are comparable in size and scope. Resources for You For more details on what happens before, during and after the interview process, check out the Insights for Candidates page at 3M.com/careers. Learn more about 3M's creative solutions to the world's problems at www.3M.com or on Twitter @3M. Responsibilities of this position include that corporate policies, procedures and security standards are complied with while performing assigned duties. 3M is an equal opportunity employer. 3M will not discriminate against any applicant for employment on the basis of race, color, religion, sex, sexual orientation, gender identity, national origin, age, disability, or veteran status. Please note: your application may not be considered if you do not provide your education and work history, either by: 1) uploading a resume, or 2) entering the information into the application fields directly. 3M Global Terms of Use and Privacy Statement Carefully read these Terms of Use before using this website. Your access to and use of this website and application for a job at 3M are conditioned on your acceptance and compliance with these terms. Please access the linked document by clicking here , select the country where you are applying for employment, and review. Before submitting your application you will be asked to confirm your agreement with the terms. Mon, 21 Jun 2021 03:16:16 -0400 https://jobs.effie.org/jobs/rss/14985660/product-manager-marketing-it https://jobs.effie.org/jobs/rss/14985660/product-manager-marketing-it Chicago, Illinois, Job Description Company Summary Tired of looking at the same jobs in the high-tech industry?  Have you ever considered working in the wine, beer & spirits industry â?? well now is your chance!  Constellation Brands (NYSE: STZ and STZ.B), a Fortune 500® company, is a leading international producer and marketer of beer, wine, and spirits with operations in the U.S., Canada, Mexico, New Zealand, and Italy. Constellation is the No. 3 beer company in the U.S. with high-end, iconic imported brands such as Corona Extra, Corona Light, Modelo Especial, Modelo Negra and Pacifico. The companyâ??s beer portfolio also includes Funky Buddha, one of the most awarded craft brewers in the U.S. In addition, Constellation is the worldâ??s leader in premium wine, selling great brands that people love, including Robert Mondavi, Kim Crawford, Meiomi and The Prisoner. The companyâ??s premium spirits brands include SVEDKA Vodka, Casa Noble Tequila, and High West Whiskey.  We express our company vision: to build brands worth reaching for, and to learn more, visit https://companyprofile.cbrands.com/ . Constellation Brands has a flexible work environment that includes the ability to work remotely a few days a week! Position Summary We are looking for a Marketing Technology Product Manager, who can join the Product Engineering, Marketing and eCommerce team that will lead the definition and development of the products. Product Manager is responsible for the product planning and execution throughout the Product Lifecycle, including gathering and prioritizing product and customer requirements, defining the product vision, strategy and working closely with engineering, marketing, privacy and security teams to ensure Objectives and Key Results (OKRs) are met. The Product Managerâ??s job also includes ensuring that the product supports the overall strategy and goals for the Marketing initiatives across our portfolio of wine, spirits and beer products. Responsibilities Define the product strategy and roadmap working with key stakeholders. Work closely with the Product Owners to ensure full understanding of the new features/epics allowing them to develop user stories that will deliver what is needed Support the Product Owners in prioritizing the product backlog for development Oversee all brand website technology decisions in-partnership with IT-Marketing in-support of work across Direct to Consumer (DTC), 3-Tier eCommerce (3TE) for Total Beverage Alcohol (TBA), Brand, and Digital Marketing (TBA), ensure consistent technology structure across all CBI owned properties Work closely with relevant business functions (DTC, 3TE, Digital Marketing, etc.) to develop/test/support new ideas and propositions for product development and enhancements such as Point of Sale (POS) for CBI owned wineries & breweries, social media campaigns, etc. Manage all tag and analytics deployment processes across Brand.com sites and the implementation of website compliance privacy/regulatory data collection policies alongside DTC, Procurement, Legal, and IT Work to build a Customer Relationship Management (CRM)/Customer Data Platform (CDP) strategy across web properties in partnership with DTC, 3TE, MarTech, and Digital Marketing, and brand leadership teams to continue to support the evangelization and collection of our CBI first-party data Contribute to and enforce the production of a MarTech Services Website Playbook â?? collaborate with the Digital Transformation team each quarter to update playbook based on latest learnings, roadshow and educate key teams across CBI on the latest requirements, needs, and updates for website development Work collaboratively with other Product Managers to refine and prioritize the overall product roadmap and identify dependencies Keep up to-date on the evolving market trends related to MarTech ecosystem and find ways to bring in innovation to the products that are being developed in this space. Qualifications 5+ yearsâ?? experience as a Product Manager developing products in the Digital Marketing Technology space preferably in the CPG industry. Bachelor's degree in Computer Science or Business Administration or related technical field or equivalent experience Demonstrated success defining and launching excellent products in the Digital Marketing ecosystem. Working knowledge of Ad Tech, Tag Management, Pixels, Identity Management, web development or scripting language. Understanding and working knowledge of privacy laws and governance tools used in the privacy space. Must have strong problem-solving skills and applying analytical rigor as part of their product thinking. Proven ability to influence cross-functional teams without formal authority Able to work creatively under pressures of time and scope  Able to make and take ownership for decisions at a fast pace Translation of market requirements into technical specifications and the application of technical capabilities to address business problems Excellent teamwork, written and verbal communication skills Location Chicago, Illinois Additional Locations Canandaigua, New York, San Antonio, Texas, San Francisco, California, Victor, New York, Virtual - US Job Type Full time Job Area Information Technology Equal Opportunity Constellation Brands is committed to a continuing program of equal employment opportunity. All persons have equal employment opportunities with Constellation Brands, regardless of their sex, race, color, age, religion, creed, sexual orientation, national origin or citizenship, ancestry, physical or mental disability, medical condition (cancer or genetic characteristics), marital status, gender (including gender identity or gender expression), familial status, military or veteran status, genetic information, pregnancy, childbirth, breastfeeding, or related conditions (or any other group or category within the framework of the applicable discrimination laws and regulations). Mon, 21 Jun 2021 02:54:48 -0400 https://jobs.effie.org/jobs/rss/14810826/product-marketing-manager https://jobs.effie.org/jobs/rss/14810826/product-marketing-manager Ashburn, Virginia, When you join Verizon Verizon is a leading provider of technology, communications, information and entertainment products, transforming the way we connect across the globe. We’re a diverse network of people driven by our ambition and united in our shared purpose to shape a better future. Here, we have the ability to learn and grow at the speed of technology, and the space to create within every role. Together, we are moving the world forward – and you can too. Dream it. Build it. Do it here. What you’ll be doing... Verizon continues to make massive investments in new technologies that drive high value for the business marketplace. This presents a significant opportunity to deliver meaningful outcomes and best in class experiences for our customers. In order to do this, we must have the highest caliber product marketing talent to lead the way. You will build, manage, and own solution-based marketing programs for Verizon’s Business Group. Designing marketing programs to sell newly launched product solutions to the appropriate business segments. Ensuring marketing programs have appropriate level of supporting materials such as messaging, pricing, offers, distribution channel support, and KPIs. Defining clear actions to drive results and ensuring those results are tracked to foster accountability. Understanding the solutions financial results sales targets and developing appropriate plans and programs that drive growth and retention efforts for the business. Providing guidance and direction to adjust Marketing programs based upon sales successes, customer feedback, and evolving market trends. Serving as the interface into Product Management, providing customer and market feedback that may influence features and product components. Providing input and direction to Training, Sales Operations, Go-to-Market, Marketing Communications, on the tools needed to target a given market segment. What we’re looking for... You are an impactful, highly motivated, creative, and collaborative leader experienced in creating new markets, and motivating matrixed teams to deliver results. You excel at storytelling and can link product requirements to customer outcomes. You'll need to have: Bachelor’s degree or four or more years of work experience. Six or more years of relevant work experience. Five or more years of experience in product marketing, product management experience, or marketing. Experience marketing to business customers, small, medium or enterprise level. Willingness to travel as needed. Even better if you have: A degree, Master's degree preferred. Strong oral and communication skills. Experience with telecommunications products such as, network connectivity and management, contact center and collaboration, and cyber security. Equal Employment Opportunity We're proud to be an equal opportunity employer - and celebrate our employees' differences, including race, color, religion, sex, sexual orientation, gender identity, national origin, age, disability, and Veteran status. At Verizon, we know that diversity makes us stronger. We are committed to a collaborative, inclusive environment that encourages authenticity and fosters a sense of belonging. We strive for everyone to feel valued, connected, and empowered to reach their potential and contribute their best. Check out our diversity and inclusion page to learn more. Mon, 21 Jun 2021 03:47:27 -0400 https://jobs.effie.org/jobs/rss/14810825/product-marketing-manager https://jobs.effie.org/jobs/rss/14810825/product-marketing-manager Basking Ridge, New Jersey, When you join Verizon Verizon is a leading provider of technology, communications, information and entertainment products, transforming the way we connect across the globe. We’re a diverse network of people driven by our ambition and united in our shared purpose to shape a better future. Here, we have the ability to learn and grow at the speed of technology, and the space to create within every role. Together, we are moving the world forward – and you can too. Dream it. Build it. Do it here. What you’ll be doing... Verizon continues to make massive investments in new technologies that drive high value for the business marketplace. This presents a significant opportunity to deliver meaningful outcomes and best in class experiences for our customers. In order to do this, we must have the highest caliber product marketing talent to lead the way. You will build, manage, and own solution-based marketing programs for Verizon’s Business Group. Designing marketing programs to sell newly launched product solutions to the appropriate business segments. Ensuring marketing programs have appropriate level of supporting materials such as messaging, pricing, offers, distribution channel support, and KPIs. Defining clear actions to drive results and ensuring those results are tracked to foster accountability. Understanding the solutions financial results sales targets and developing appropriate plans and programs that drive growth and retention efforts for the business. Providing guidance and direction to adjust Marketing programs based upon sales successes, customer feedback, and evolving market trends. Serving as the interface into Product Management, providing customer and market feedback that may influence features and product components. Providing input and direction to Training, Sales Operations, Go-to-Market, Marketing Communications, on the tools needed to target a given market segment. What we’re looking for... You are an impactful, highly motivated, creative, and collaborative leader experienced in creating new markets, and motivating matrixed teams to deliver results. You excel at storytelling and can link product requirements to customer outcomes. You'll need to have: Bachelor’s degree or four or more years of work experience. Six or more years of relevant work experience. Five or more years of experience in product marketing, product management experience, or marketing. Experience marketing to business customers, small, medium or enterprise level. Willingness to travel as needed. Even better if you have: A degree, Master's degree preferred. Strong oral and communication skills. Experience with telecommunications products such as, network connectivity and management, contact center and collaboration, and cyber security. Equal Employment Opportunity We're proud to be an equal opportunity employer - and celebrate our employees' differences, including race, color, religion, sex, sexual orientation, gender identity, national origin, age, disability, and Veteran status. At Verizon, we know that diversity makes us stronger. We are committed to a collaborative, inclusive environment that encourages authenticity and fosters a sense of belonging. We strive for everyone to feel valued, connected, and empowered to reach their potential and contribute their best. Check out our diversity and inclusion page to learn more. Mon, 21 Jun 2021 03:47:27 -0400 https://jobs.effie.org/jobs/rss/14938514/product-manager-upstream-marketing https://jobs.effie.org/jobs/rss/14938514/product-manager-upstream-marketing Mahwah, New Jersey, About Stryker Stryker is one of the world’s leading medical technology companies and, together with our customers, is driven to make healthcare better. We offer innovative products and services in Orthopaedics, Medical and Surgical, and Neurotechnology and Spine that help improve patient and hospital outcomes. We are proud to be named one of the World’s Best Workplaces and a Best Workplace for Diversity by Fortune Magazine. Learn more about our award-winning organization by visiting stryker.com Who we want Hard-working winners.  Confident, competitive and results-oriented professionals who create a track record of success. Dedicated achievers. People who thrive in a fast-paced environment and will stop at nothing to ensure a project is complete and meets regulations and expectations. Effective communicators. People who can interpret information clearly and accurately to concisely communicate results and recommendations to stakeholders. Collaborative partners. People who build and leverage cross-functional relationships to bring together ideas, information, use cases, and industry analyses to develop best practices. What you will do Research features and benefits and how they translate to value for a specific product Utilize processes and resources to gather competitive/market intelligence Understand the needs of customers and patients and create a compelling value proposition Understand customer need and builds value proposition Effectively use and interpret qualitative and quantitative research. Utilize market research and third-party data to identify key industry trends Collaborate cross-departmentally to participate in the new product development (NPDP) process Understand new product development process and its effect on the business Collaborate with Product Marketing to build new product launch plan from Project Business Case Model Leverage core competencies and the strategic assets of the organization to maximize new product development and launch planning Partner with Clinical Affairs to propose research objectives for evidence generation (Clinical studies, research papers, etc.) Partner with Product Marketing to develop a publication and messaging strategy that aligns with clinical evidence  Understand the costs of acquiring new customers vs. retaining current customers. Understand potential sources of new volume within current customer segment or outside of the current segment and the financial tradeoffs for pursuing each Assist in the development of sales tools and channel communication Research key factors, measurements and variables used in forecasting Execute a product lifecycle management (PLCM) plan as it relates to the overall business and launch strategy Create and communicate a value proposition Develop pricing consistent with the Marketing Strategy and brand positioning Assist in the development of new marketing channels and tools Document performance criteria used for evaluating business trends and activities What you need Bachelor's degree in marketing, business or related discipline required MBA preferred 4+ years of work experience required 2+ years medical device or marketing experience preferred Excellent presentation and interpersonal communications skills Strong analytical and problem-solving skills Ability to manage multiple projects while delivering on established timelines Ability to be persuasive in the absence of organizational authority Must be able to understand and work within complex interdivisional procedures and policies Demonstrated proficiency in Microsoft Office (Excel, Word & PowerPoint) What We Offer A winning team driven to achieve our mission and deliver remarkable results Quality products that improve the lives of customers and patients Ability to discover your strengths, follow your passion and own your own career Learn more about Stryker:  https://www.stryker.com/ Know someone at Stryker? Be sure to have them submit you as a referral prior to applying for this position. Learn more about our employee referral program. Mon, 21 Jun 2021 03:30:22 -0400 https://jobs.effie.org/jobs/rss/14969294/senior-product-marketing-manager https://jobs.effie.org/jobs/rss/14969294/senior-product-marketing-manager Fremont, California, About Stryker Stryker is one of the world’s leading medical technology companies and, together with our customers, is driven to make healthcare better. We offer innovative products and services in Orthopaedics, Medical and Surgical, and Neurotechnology and Spine that help improve patient and hospital outcomes. We are proud to be named one of the World’s Best Workplaces and a Best Workplace for Diversity by Fortune Magazine. Learn more about our award-winning organization by visiting stryker.com Who we want Talent developers. Growth-oriented managers who recruit and hire top-performing talent and prioritize the development of their team members. Goal-oriented orchestrators. People who can effectively coordinate and focus the work of skilled employees toward an important goal, prioritizing to the right activities that lead to success. Managers who drive performance. People who implement process improvements and leverage the talent of their team to consistently increase performance and productivity. Network builders. Managers who build connections with other teams and divisions and coordinate cross-functional collaboration. What you will do Stryker's Neurovascular division is focused on advancing the practice of less invasive stroke therapies through its Complete Stroke Care solutions. The business is dedicated to providing innovative stroke products and services for ischemic and hemorrhagic stroke and committed to providing clinical education and support to help physicians deliver better patient outcomes. Products include: stent retrievers, detachable coils, stents, balloons, guidewires and microcatheters. Author and leverage marketing team to create key strategy documents: strategic plan, annual marketing plan, product launch plans, etc Surface new or unexpressed customer needs, leading to product/program improvements Coach team on the market positioning and strengths/weaknesses of key competitors Drive segmentation and targeting methods to improve commercial efficiency Develop pricing approach consistent with the marketing strategy and brand positioning Accurately forecast resource needs Supervise others in their use of data collection, analysis, and reporting tools Demonstrate financial acumen Lead a team of professionals: develop employees, which includes hiring, communicating company policies, coaching and counseling, administering performance appraisals, and enforcing company policies through appropriate disciplinary measures Promote an environment that fosters personal growth and development Hold self and team accountable to deliver high quality results with passion, energy, and drive to meet business priorities Collaborate and influence others on cross-functional teams, advancing partnerships to achieve business objectives What you need Bachelor's degree in marketing, business or related discipline required MBA highly preferred 6+ years of work experience required 3+ years medical device or marketing/sales experience preferred Excellent presentation and interpersonal communications skills Strong analytical and problem-solving skills Ability to manage multiple projects while delivering on established timelines Ability to be persuasive in the absence of organizational authority Must be able to understand and work within complex interdivisional procedures and policies Demonstrated proficiency in Microsoft Office (Excel, Word & PowerPoint) What We Offer A winning team driven to achieve our mission and deliver remarkable results Quality products that improve the lives of customers and patients Ability to discover your strengths, follow your passion and own your own career Learn more about Stryker:  https://www.stryker.com/ Know someone at Stryker? Be sure to have them submit you as a referral prior to applying for this position. Learn more about our employee referral program. Mon, 21 Jun 2021 03:30:22 -0400 https://jobs.effie.org/jobs/rss/14748312/global-product-marketing-manager https://jobs.effie.org/jobs/rss/14748312/global-product-marketing-manager , Job Description: Global Product Marketing Manager, Filtration & Separation Business Collaborate with Innovative 3Mers Around the World Choosing where to start and grow your career has a major impact on your professional and personal life, so it's equally important you know that the company that you choose to work at, and its leaders, will support and guide you. With a diversity of people, global locations, technologies and products, 3M is a place where you can collaborate with 96,000 other curious, creative 3Mers. "At 3M, we want to make sure that everyone, from all walks of life, know they can share their opinions, they're heard, and change is made based on their input." - Ann Anaya, chief diversity officer at 3M This position provides an opportunity to transition from other private, public, government or military environments to a 3M career. The Impact You'll Make in this Role As a Global Product Marketing Manager, Filtration & Separation Business , you will have the opportunity to tap into your curiosity and collaborate with some of the most innovative and diverse people around the world. Here, you will make an impact by: Effectively managing a portfolio of products, driving growth and profitability Developing and implementing marketing programs to grow the business Conducting market research in key application segments Determine key products for multiple segments, set pricing, drive awareness and growth Determine the price value position of 3M and competitive products Leading cross functional teams to exceed results Your Skills and Expertise To set you up for success in this role from day one, 3M requires (at a minimum) the following qualifications: Bachelor's degree or higher (completed and verified prior to start) from an accredited institution Five (5) years sales and marketing experience in a private, public, government or military environment One (1) year experience working with and leading global or cross functional teams One (1) year experience managing a product line Additional qualifications that could help you succeed even further in this role include: Master's degree of Business Administration (MBA) or higher from an accredited university Three (3) combined years of sales and/or customer-facing technical service experience in the filtration industry Experience in filtration processes, including Food & Beverage, Industrial Water Processes, Micro-Electronics or related fields Experience developing new products Travel: May include up t o 25% domestic/international travel Relocation Assistance: May be authorized Must be legally authorized to work in country of employment without sponsorship for employment visa status (e.g., H1B status). Supporting Your Well-being 3M offers many programs to help you live your best life - both physically and financially. To ensure competitive pay and benefits, 3M regularly benchmarks with other companies that are comparable in size and scope. Resources for You For more details on what happens before, during and after the interview process, check out the Insights for Candidates page at 3M.com/careers. Learn more about 3M's creative solutions to the world's problems at www.3M.com or on Twitter @3M. Responsibilities of this position include that corporate policies, procedures and security standards are complied with while performing assigned duties. 3M is an equal opportunity employer. 3M will not discriminate against any applicant for employment on the basis of race, color, religion, sex, sexual orientation, gender identity, national origin, age, disability, or veteran status. Please note: your application may not be considered if you do not provide your education and work history, either by: 1) uploading a resume, or 2) entering the information into the application fields directly. 3M Global Terms of Use and Privacy Statement Carefully read these Terms of Use before using this website. Your access to and use of this website and application for a job at 3M are conditioned on your acceptance and compliance with these terms. Please access the linked document by clicking here , select the country where you are applying for employment, and review. Before submitting your application you will be asked to confirm your agreement with the terms. Mon, 21 Jun 2021 03:16:16 -0400 https://jobs.effie.org/jobs/rss/15011270/senior-esg-product-marketing-manager https://jobs.effie.org/jobs/rss/15011270/senior-esg-product-marketing-manager London, United Kingdom, S&P Global Ratings Senior ESG Product Marketing Manager will be responsible for the existing suite of Sustainable Finance Services including ESG Evaluations, Second Party Opinions and ESG in credit ratings. This role will focus on partnering with stakeholders to develop strategies, messaging and materials for companies, banks, investors and influencers to drive awareness, demand, revenue and advocacy for our offering. Key Expectations & Responsibilities • Partner with senior ESG commercial stakeholders to craft and communicate Sustainable Finance marketing strategy for all existing products, monitoring across year with regular check-ins. • Partner with Corporate and Divisional ESG marketing teams to drive awareness and demand for our offering • Create and maintain suite of internal and external-facing materials to help drive awareness and demand for our offering. Includes persona profiling, pitch decks, brochures and webpages. • Work closely with Campaign Marketing team to ensure strategy is communicated into correct tactical mix Basic Qualifications • Business or Marketing degree preferred • Strong communication skills in written and oral English • At least 5 years experience in strategic/product marketing • Desire to meaningfully contribute to the commercial achievement of sales, revenue and business outcomes • Proven ability to work cross-functionally with a variety of internal groups and seniority levels • Ability to work in a diverse team • Track record of being able to adapt quickly to change Preferred Qualifications • Exceptional interpersonal and communication skills, including strong writing and presenting skills • Experience working in Sustainable Finance sector • Experience working in B2B environment • Proven analytical skills and highly comfortable with marketing metrics • Demonstrated ability to manage multiple projects - work prioritization, planning and task delegation • Proven track record of taking ownership and driving results • Broad commercial awareness developed in a fast-moving environment 10 - Officials or Managers (EEO-2 Job Categories-United States of America), MRKTNG103.2 - Middle Management Tier II (EEO Job Group), SWP Priority - Ratings - (Strategic Workforce Planning) Job ID: 262797 Posted On: 2021-06-17 Location: London, United Kingdom Mon, 21 Jun 2021 03:54:19 -0400 https://jobs.effie.org/jobs/rss/15005828/senior-esg-product-marketing-manager https://jobs.effie.org/jobs/rss/15005828/senior-esg-product-marketing-manager New York, New York, S&P Global Ratings Senior ESG Product Marketing Manager will be responsible for the existing suite of Sustainable Finance Services including ESG Evaluations, Second Party Opinions and ESG in credit ratings. This role will focus on partnering with stakeholders to develop strategies, messaging and materials for companies, banks, investors and influencers to drive awareness, demand, revenue and advocacy for our offering. Key Expectations & Responsibilities • Partner with senior ESG commercial stakeholders to craft and communicate Sustainable Finance marketing strategy for all existing products, monitoring across year with regular check-ins. • Partner with Corporate and Divisional ESG marketing teams to drive awareness and demand for our offering • Create and maintain suite of internal and external-facing materials to help drive awareness and demand for our offering. Includes persona profiling, pitch decks, brochures and webpages. • Work closely with Campaign Marketing team to ensure strategy is communicated into correct tactical mix Basic Qualifications • Business or Marketing degree preferred • Strong communication skills in written and oral English • At least 5 years experience in strategic/product marketing • Desire to meaningfully contribute to the commercial achievement of sales, revenue and business outcomes • Proven ability to work cross-functionally with a variety of internal groups and seniority levels • Ability to work in a diverse team • Track record of being able to adapt quickly to change Preferred Qualifications • Exceptional interpersonal and communication skills, including strong writing and presenting skills • Experience working in Sustainable Finance sector • Experience working in B2B environment • Proven analytical skills and highly comfortable with marketing metrics • Demonstrated ability to manage multiple projects - work prioritization, planning and task delegation • Proven track record of taking ownership and driving results • Broad commercial awareness developed in a fast-moving environment 10 - Officials or Managers (EEO-2 Job Categories-United States of America), MRKTNG103.2 - Middle Management Tier II (EEO Job Group), SWP Priority - Ratings - (Strategic Workforce Planning) Job ID: 262797 Posted On: 2021-06-17 Location: London, United Kingdom Mon, 21 Jun 2021 03:54:19 -0400 https://jobs.effie.org/jobs/rss/14944852/product-marketing-manager-financial-solutions https://jobs.effie.org/jobs/rss/14944852/product-marketing-manager-financial-solutions London, United Kingdom, Responsibilities of Product Marketing Manager: This is a delivery role - responsibilities will include and are not limited to and may change depending on business needs: Update existing and develop new product collateral Maintain Wikipedia page and product descriptions on vendor and customer pages Update all product pages on the corporate website Work with Brand Marketing, Design, and Writer to execute and deliver on BAU activities including companies platform home page updates Manage relationships and collaborate with Sales and Account teams, Product and Technology on deliverables Create product customer communications relating to Product enhancements and launches Support the content and creative delivery e.g. sourcing images of client touchpoint program - Client Connect Identify, track and report on key metrics to gauge success of product marketing campaigns Deliver and take ownership of elements of launch plans of new products and enhancements to existing products Develop internal tools and external collateral including videos to support the product enhancement and launch promotion. Skills, Knowledge and Experience Five years' B2B professional experience to include 2+ years of product marketing experience Experience of marketing enterprise-level SaaS or B2B tech products preferred Degree qualified in relevant disciplines e.g. business, marketing Experience of working as part of a cross-functional team across geographies Strong communication, people and stakeholder management skills Working knowledge of CRM, marketing automation and social media tools - Salesforce, Pardot, Google Analytics, LinkedIn and Twitter Strong data analysis skills and ability to extract insights from marketing automation and CRM platforms Excellent project management skills - ability to deliver projects to cost, time and quality Working knowledge of SEO, WordPress and Adobe PRO DC Demonstrable experience of working within a Product function Ability to use media applications such as Canva and Powtoon to create engaging digital assets such as infographics, short videos and animations Mon, 21 Jun 2021 03:54:19 -0400 https://jobs.effie.org/jobs/rss/14995689/senior-product-marketing-manager-institutional https://jobs.effie.org/jobs/rss/14995689/senior-product-marketing-manager-institutional Boston, Massachusetts, Job Description Lead the strategic direction of Institutional Product Marketing content and programs for Columbia Threadneedle Investments, including providing tactical direction for product marketing strategies, communications, tools and materials including the development of marketing programs. This position is responsible for the development and implementation of product marketing content and strategies to drive measurable business results. Partners with internal and external partners globally to ensure execution of strategies or initiatives. Develop key messaging, for products. Responsibilities In support of an Institutional audience, develop the product marketing program and strategy, including product messaging and positioning of products; communication plan and implementation plan that is consistent with the global Columbia Threadneedle Investments strategy. Coordinate with Company-wide partners, including investments teams, product managers, distribution and marketing globally to ensure one integrated strategy, plan and process for program implementation. Provide tactical direction and support for program implementation. Write product positioning and marketing collateral for products. Drive execution of projects on-time, with excellence in quality, in budget and on brand. Build and manage relationships with internal or external business partners (i.e. consultant relations) to drive marketing programs. Work with internal and external agencies to develop and update marketing materials. This includes content development, writing, editing, review and production process oversight. Develop, manage and continually improve program content, requirements and process. Develop metrics and monitor results of all programs or initiatives and provide recommendations for ongoing improvements. Required Qualifications 5-7 years relevant experience Ability to influence and collaborate with or lead across the organization, geographies, and at all levels to drive results Experience servicing/marketing to an Institutional audience Highly effective communication skills as well as writing /editorial skills Proven ability to lead, influence, communicate and interact with people at all levels across the organization Strong project management skills Creative and strategic in solving problems as well as the ability to be flexible as needs change, and willing to do hands-on work Extensive knowledge of MS PowerPoint is essential. Preferred Qualifications Experience with content management systems (Seismic, Vermilion, Accent Technologies) Experience with Salesforce Mon, 21 Jun 2021 03:54:19 -0400 https://jobs.effie.org/jobs/rss/14938915/associate-product-manager-global-marketing https://jobs.effie.org/jobs/rss/14938915/associate-product-manager-global-marketing Fremont, California, About Stryker Stryker is one of the world’s leading medical technology companies and, together with our customers, is driven to make healthcare better. We offer innovative products and services in Orthopaedics, Medical and Surgical, and Neurotechnology and Spine that help improve patient and hospital outcomes. We are proud to be named one of the World’s Best Workplaces and a Best Workplace for Diversity by Fortune Magazine. Learn more about our award-winning organization by visiting stryker.com Who we want Hard-working winners.  Confident, competitive and results-oriented professionals who create a track record of success. Dedicated achievers. People who thrive in a fast-paced environment and will stop at nothing to ensure a project is complete and meets regulations and expectations. Effective communicators. People who can interpret information clearly and accurately to concisely communicate results and recommendations to stakeholders. Collaborative partners . People who build and leverage cross-functional relationships to bring together ideas, information, use cases, and industry analyses to develop best practices. What you will do Come join Stryker Neurovascular where w e are advancing the practice of less invasive therapies through innovative ischemic and hemorrhagic stroke products and services. Partner with a highly motivated team and contribute to the success of our rapidly growing flow diversion franchise, for the treatment of brain aneurysms Participate in the commercial rollout of flagship FDS products globally Understand customer needs and why customers buy the product or service Develop highly impactful promotional tools and programs to showcase our products and meet the needs of our customers and regional commercial teams Understand key competitors and their relative strengths/weaknesses Lead sales training initiatives and programs throughout the year and incorporate new products into the training curriculum Assess business/sales trends and communicate to key stakeholders responsible for production Partner with Marketing Communications to develop a communications approach for the product or portfolio Understand the different marketing channel strategies and associated business implications Support in the construction of the marketing plan with specific analysis and collaborate in the development of key strategic initiatives Work proactively with market research to collect customer insights for segmentation Partner with FDS global marketing teams to ensure key learnings and unmet customer needs are incorporated into our next gen investments Advocate on the customer's behalf and influence product or portfolio changes based on customer feedback Prioritize marketing initiatives appropriately given product or portfolio goal and metric Apply market data, uses planning tools, and seek expert opinions when analyzing channel strategies Is the subject matter expert for applicable products/product lines and able to field technical questions. [note: some products are more technical than others and will take longer to get to SME status] Track and report results/KPIs to leadership and sales What you need Bachelor's degree in marketing, business or related discipline required MBA preferred 2+ years of work experience required 2+ years medical device or marketing experience preferred Excellent presentation and interpersonal communications skills Strong analytical and problem-solving skills Ability to manage multiple projects while delivering on established timelines Ability to be persuasive in the absence of organizational authority Must be able to understand and work within complex interdivisional procedures and policies Demonstrated proficiency in Microsoft Office (Excel, Word & PowerPoint) What We Offer A winning team driven to achieve our mission and deliver remarkable results Quality products that improve the lives of customers and patients Ability to discover your strengths, follow your passion and own your own career Learn more about Stryker:  https://www.stryker.com/ About Stryker Stryker is one of the world's leading medical technology companies and together with our customers, we are driven to make healthcare better. The Company offers a diverse array of innovative medical technologies, including reconstructive, medical and surgical, and neurotechnology and spine products to help people lead more active and more satisfying lives. Stryker products and services are available in over 100 countries. All qualified applicants will receive consideration for employment without regard to race, ethnicity, color, religion, sex, gender identity, sexual orientation, national origin, disability, or protected veteran status. Know someone at Stryker? Be sure to have them submit you as a referral prior to applying for this position. Learn more about our employee referral program. Mon, 21 Jun 2021 03:30:22 -0400 https://jobs.effie.org/jobs/rss/14969261/senior-product-marketing-manager-remote https://jobs.effie.org/jobs/rss/14969261/senior-product-marketing-manager-remote Virtual, California, About Stryker Stryker is one of the world’s leading medical technology companies and, together with our customers, is driven to make healthcare better. We offer innovative products and services in Orthopaedics, Medical and Surgical, and Neurotechnology and Spine that help improve patient and hospital outcomes. We are proud to be named one of the World’s Best Workplaces and a Best Workplace for Diversity by Fortune Magazine. Learn more about our award-winning organization by visiting stryker.com Who we want Hard-working winners.  Confident, competitive and results-oriented professionals who create a track record of success. Dedicated achievers. People who thrive in a fast-paced environment and will stop at nothing to ensure a project is complete and meets regulations and expectations. Innovators. People who are open to looking at problems from different angles, continually applying new knowledge to your work, and seeking creative ways to meet challenges. Effective communicators. People who can interpret information clearly and accurately to concisely communicate results and recommendations to stakeholders. Collaborative partners . People who build and leverage cross-functional relationships to bring together ideas, information, use cases, and industry analyses to develop best practices. What you will do Lead global downstream marketing strategy and execution for the rapidly growing intracranial atherosclerosis treatment business. Develop key relationships with industry/market thought leaders, organizations, and institutions, in collaboration with other marketing leaders Surface new or unexpressed customer needs, leading to product/program improvements Drive segmentation and targeting methods to improve commercial efficiency Develop a deep understanding of clinical data and how to leverage it for market development and education. Establish metrics and goals/success criteria and milestones for marketing campaigns Demonstrate financial acumen through market modeling and investment opportunity analysis Hold self and others accountable to deliver high quality results with passion, energy, and drive to meet business priorities Mentor, develop and inspire others Collaborate and influence others on cross-functional teams, advancing partnerships to achieve business objectives What you need Bachelor's degree in marketing, business or related discipline required MBA preferred 6+ years of work experience required 3+ years medical device or marketing/sales experience preferred Excellent presentation and interpersonal communications skills Strong analytical and problem-solving skills Ability to manage multiple projects while delivering on established timelines Ability to be persuasive in the absence of organizational authority Must be able to understand and work within complex interdivisional procedures and policies Demonstrated proficiency in Microsoft Office (Excel, Word & PowerPoint) Business experience in Asia-Pacific region is a bonus What We Offer A winning team driven to achieve our mission and deliver remarkable results Quality products that improve the lives of customers and patients Ability to discover your strengths, follow your passion and own your own career #LI-Remote Learn more about Stryker:  https://www.stryker.com/ About Stryker Stryker is one of the world's leading medical technology companies and together with our customers, we are driven to make healthcare better. The Company offers a diverse array of innovative medical technologies, including reconstructive, medical and surgical, and neurotechnology and spine products to help people lead more active and more satisfying lives. Stryker products and services are available in over 100 countries. All qualified applicants will receive consideration for employment without regard to race, ethnicity, color, religion, sex, gender identity, sexual orientation, national origin, disability, or protected veteran status. Know someone at Stryker? Be sure to have them submit you as a referral prior to applying for this position. Learn more about our employee referral program. Mon, 21 Jun 2021 03:30:22 -0400 https://jobs.effie.org/jobs/rss/14970117/singapore-cards-and-loans-marketing-head https://jobs.effie.org/jobs/rss/14970117/singapore-cards-and-loans-marketing-head Singapore, Singapore, Key Responsibilities: Drive the development of marketing and communication strategies/activities, positioning and best-in-class creative, to deliver against plan for Citi products, across customer journeys (new to bank, early month on books, activation, retention, etc.). This includes focusing on products/services, across credit cards and loans Deliver a comprehensive brand strategy. Lay the business case, tracking, and analytics supporting greater investment in the brand Define target audience segments that maximize impact, and lead campaigns Evaluate competition, the market, and program performance to size new program opportunities, assess customer impacts, and make recommendations to enhance current programs and improve results Support sales teal in delivering sales targets, and grow sales volumes for varied lines of business that depend on digital, through different phases of the buying journey Implement and measure campaigns to maximize channel performance Take the lead on all content strategy. Establish marketing and content calendar, and ensure full tracking and accountability on the platforms Lead and execute the test and learn agenda Establish a framework for measurement for digital channel performance, including brand, awareness and preference KPIs, benchmarks, and acceptable ROI Lead all third party creative agencies to execute and deliver best in class marketing programs Keep abreast of new and emerging marketing resources and techniques that would be relevant for our business. Vet and test as appropriate Manage vendor relationships related to fulfilment and offer management for marketing programs Manage and maintain all aspects of the budget including invoice payment, accruals, forecasting, expense reconciliation and audit report Identify opportunities to test, optimize and scale-up successful marketing initiatives Appropriately assess risk when business decisions are made, demonstrating particular consideration for the firm's reputation and safeguarding Citigroup, its clients and assets, by driving compliance with applicable laws, rules and regulations, adhering to Policy, applying sound ethical judgment regarding personal behavior, conduct and business practices, and escalating, managing and reporting control issues with transparency, as well as effectively supervise the activity of others and create accountability with those who fail to maintain these standards. Knowledge/Experience/Technical skills: 15+ years in Marketing or Agency, with deep experience in digital marketing, content management, and brand strategy Strong expertise in brand tracking and measurement tools Experience leveraging web traffic (Google Analytics, Adobe Site Catalyst, etc.) and personalization/testing platforms (Adobe Target, Optimizely, etc.) tools Experience managing large and complex projects across a matrixed organization Team player; ability to partner and negotiate with cross functional team to successfully deliver client needs. Track record of delivering meaningful marketing programs that drive business success Consistently demonstrates clear and concise written and verbal communication skills Promotes a culture of teamwork across organizational boundaries Demonstrated sense of accountability and decisiveness Demonstrated ability to deliver results that are timely, relevant and effective, and strong people and project management skills Be comfortable with getting into and working on detailed plans to drive speed of execution while staying focused on quality and sustenance of output Exemplary leadership skills to be able to lead, influence and partner with teams across the organization to drive this new strategy and framework Strong relationship building skills & experience of working in a matrix organization will be considered an advantage Team player; ability to partner and negotiate with cross functional team to successfully deliver client needs. Track record of delivering meaningful marketing programs that drive business success. Ability to successfully interact with various levels within the organization, including Senior Management Intellectually curious, proactively seeking and developing new opportunities Asia market experience necessary Prior exposure to Lending business and market dynamics preferred Passion for technology and numbers Curious about human psychology, behaviours and motivations Job Family Group: Marketing Job Family: Marketing Generalist Time Type: Full time Citi is an equal opportunity and affirmative action employer. Qualified applicants will receive consideration without regard to their race, color, religion, sex, sexual orientation, gender identity, national origin, disability, or status as a protected veteran. Citigroup Inc. and its subsidiaries ("Citi") invite all qualified interested applicants to apply for career opportunities. If you are a person with a disability and need a reasonable accommodation to use our search tools and/or apply for a career opportunity review Accessibility at Citi . View the " EEO is the Law " poster. View the EEO is the Law Supplement . View the EEO Policy Statement . View the Pay Transparency Posting Mon, 21 Jun 2021 03:54:19 -0400 https://jobs.effie.org/jobs/rss/14965325/marketing-manager https://jobs.effie.org/jobs/rss/14965325/marketing-manager , The Role: Marketing Manager As S&P Global Ratings' Marketing Manager, you will be responsible for developing and delivering marketing strategies, tactical goals and metrics to support our business' growth strategy and strategic Marketing objectives. You will partner closely with sales, relationship management, product, market outreach, and analytical members to understand business objectives, create and deliver marketing plans that leverage the full suite of marketing channels. The Location: Hong Kong Grade Level: G10 (For Internal Reference Only) The ideal candidate will have 6-8 years of experience in B2B marketing or a related field, and experience in financial services/capital markets is preferred. The candidate must demonstrate his/her ability to conduct and analyze marketing analytics; craft clear, compelling messaging for complex products aimed at a sophisticated client base; and create/deliver cross-channel campaigns and engagement tactics that drive customer acquisition and retention. Must be comfortable setting KPIs and reporting regularly on marketing metrics. Job Description: Act as a strategic partner to sales, relationship management, product, market outreach, analytical team members to develop annual marketing plans and produce marketing collateral and campaign assets aligned to the business' growth strategy. Maintain a consistent understanding of S&P Global Ratings' product suites and the competitive landscape to create persona-based marketing campaigns that aligns with business objectives, to engage with and influence capital market participants: investors, corporate issuers, intermediaries and more. Work with Database and Metrics lead to create, maintain, and conduct analytics reporting across platforms and extract key insights for future campaign development and go-to-market strategies. Analyze customer insights, capital market trends and analysis, and marketing best practices to build successful strategies, increase conversions, and generate qualified leads. Plan and deliver the execution of marketing programs from start to finish, leveraging internal support and driving collaboration. Leverage thought leadership content to generate awareness and demand for S&P Global Ratings products. Conceptualize and execute on multi-channel campaigns across the prospect and customer lifecycle, ensuring the alignment of communications and messaging across all channels. Communicate ideas, marketing programs, strategies, and final deliverables to internal stakeholders. Seek new ways and marketing tactics to improve key marketing metrics such as campaign response rates, quality of leads, thought leadership awareness, new product/service launch and adoption, and brand awareness building. Keep on the cutting edge of an evolving capital markets environment. Support other marketing campaigns/activities as needed. Qualifications Bachelor's degree or equivalent practical experience. 6-8 years in a marketing or communications role or similar experience with B2B financial services or capital markets experience. Excellent leadership and communication skills, with the ability to build collaborative partnerships with cross-functional teams. Familiarity with marketing automation and CRM tools. Demonstrated ability to utilize market research and data to drive actionable insights to inform marketing strategy and improve the customer experience. Experience with digital and offline media. Experience developing initiatives that move the needle on key perception metrics. Strong ability to manage ambiguity, and work on multiple projects simultaneously in a fast-paced dynamic environment. Strong problem-solving ability, including metrics-driven thinking. Excellent organizational, time management and project management skills. About S&P Global Ratings S&P Global Ratings is the world's leading provider of independent credit ratings. Our ratings are essential to driving growth, providing transparency and helping educate market participants so they can make decisions with confidence. We have more than 1 million credit ratings outstanding on government, corporate, financial sector and structured finance entities and securities. We offer an independent view of the market built on a unique combination of broad perspective and local insight. We provide our opinions and research about relative credit risk; market participants gain independent information to help support the growth of transparent, liquid debt markets worldwide. S&P Global Ratings is a division of S&P Global (NYSE: SPGI), which provides essential intelligence for individuals, companies and governments to make decisions with confidence. For more information, visit www.spglobal.com/ratings S&P Global is an equal opportunity employer committed to making all employment decisions without regard to race/ethnicity, gender, pregnancy, gender identity or expression, color, creed, religion, national origin, age, disability, marital status (including domestic partnerships and civil unions), sexual orientation, military veteran status, unemployment status, or other legally protected categories, subject to applicable law. #LI-KM1 20 - Professional (EEO-2 Job Categories-United States of America), MRKTNG202.1 - Middle Professional Tier I (EEO Job Group), SWP Priority - Ratings - (Strategic Workforce Planning) Job ID: 261376 Posted On: 2021-06-08 Location: Hong Kong, Hong Kong Mon, 21 Jun 2021 03:54:19 -0400 https://jobs.effie.org/jobs/rss/14978928/marketing-manager https://jobs.effie.org/jobs/rss/14978928/marketing-manager New York, New York, The Role: Marketing Manager The Grade ( relevant for internal applicants only ): 10 The Location: New York City The Impact: As S&P Global Ratings' Marketing Manager, you will be responsible for developing and delivering marketing strategies, tactical goals, and metrics to support our business' growth strategy and strategic Marketing objectives. You will partner with sales, relationship management, product, market outreach, and analytical teams to understand business objectives, create and deliver marketing plans that leverage the full suite of marketing channels to achieve business objective. The ideal candidate will have 5+ years of B2B marketing experience or a related field, and experience in financial services/capital markets is a preferred. The candidate must demonstrate the ability to conduct and analyze marketing analytics; craft clear, compelling messaging for complex products aimed at a sophisticated client base; and create/deliver cross-channel campaigns and engagement tactics that drive customer acquisition and retention. Compensation/Benefits Information: S&P Global states that the anticipated base salary range for this position is $55,900 to $127,700. Base salary ranges may vary by geographic location. In addition to base compensation, this role is eligible for an annual incentive plan. This role is eligible to receive additional S&P Global benefits. For more information on the benefits we provide to our employees, visit https://www.spgbenefitessentials.com/newhires . Responsibilities: Act as a strategic partner to sales, relationship management, product, market outreach, analytical teams to develop annual marketing plans and produce marketing collateral and campaign assets aligned to the business' growth strategy. Maintain a consistent understanding of S&P Global Ratings' product suites and the competitive landscape to create persona-based marketing campaigns, to engage with and influence capital market participants: investors, corporate issuers, intermediaries and more. Work with Database and Metrics lead to create, maintain, and conduct analytics reporting across platforms and extract key insights for future campaign development and go-to-market strategies. Analyze customer insights, capital market trends and analysis, and marketing best practices to build successful strategies, increase conversions, and generate qualified leads. Plan and deliver the execution of marketing programs from start to finish, leveraging internal support and driving collaboration. Leverage thought leadership content to generate awareness and demand for S&P Global Ratings products. Conceptualize and execute on multi-channel campaigns across the prospect and customer lifecycle, ensuring the alignment of communications and messaging across all channels. Communicate ideas, marketing programs, strategies, and final deliverables to internal stakeholders. Seek new ways and marketing tactics to improve key marketing metrics such as campaign response rates, quality of leads, thought leadership awareness, new product/service launch and adoption, and brand awareness building. Keep on the cutting edge of an evolving capital markets environment. Support other marketing campaigns/activities as needed. Qualifications Bachelor's degree or equivalent practical experience. 3+ years in a marketing or communications role or similar experience with B2B financial services or capital markets experience. Excellent leadership and communication skills, with the ability to build collaborative partnerships with cross-functional teams. Familiarity with marketing automation and CRM tools. Demonstrated ability to utilize market research and data to drive actionable insights to inform marketing strategy and improve the customer experience. Experience with digital and offline media. Experience developing initiatives that move the needle on key perception metrics. Strong ability to manage ambiguity, and work on multiple projects simultaneously in a fast-paced dynamic environment. Strong problem-solving ability, including metrics-driven thinking. Excellent organizational, time management and project management skills. About S&P Global Ratings S&P Global Ratings is the world's leading provider of independent credit ratings. Our ratings are essential to driving growth, providing transparency and helping educate market participants so they can make decisions with confidence. We have more than 1 million credit ratings outstanding on government, corporate, financial sector and structured finance entities and securities. We offer an independent view of the market built on a unique combination of broad perspective and local insight. We provide our opinions and research about relative credit risk; market participants gain independent information to help support the growth of transparent, liquid debt markets worldwide. S&P Global Ratings is a division of S&P Global (NYSE: SPGI), which provides essential intelligence for individuals, companies and governments to make decisions with confidence. For more information, visit www.spglobal.com/ratings . Equal Opportunity Employer: S&P Global is an equal opportunity employer and all qualified candidates will receive consideration for employment without regard to race/ethnicity, color, religion, sex, sexual orientation, gender identity, national origin, age, disability, marital status, military veteran status, unemployment status, or any other status protected by law. Only electronic job submissions will be considered for employment. If you need an accommodation during the application process due to a disability, please send an email to: EEO.Compliance@spglobal.com and your request will be forwarded to the appropriate person. US Candidates Only: The EEO is the Law Poster http://www.dol.gov/ofccp/regs/compliance/posters/pdf/eeopost.pdf describes discrimination protections under federal law. #LI-MB1 20 - Professional (EEO-2 Job Categories-United States of America), MRKTNG202.1 - Middle Professional Tier I (EEO Job Group), SWP Priority - Ratings - (Strategic Workforce Planning) Job ID: 262264 Posted On: 2021-06-11 Location: New York, New York, United States Mon, 21 Jun 2021 03:54:19 -0400 https://jobs.effie.org/jobs/rss/14984194/marketing-manager https://jobs.effie.org/jobs/rss/14984194/marketing-manager Englewood, Colorado, MARKETING MANAGER Position Summary: Powers Products Co. is seeking an experienced and passionate Marketing Manager to help develop and execute our marketing strategy, with the goal of growing sales through improved brand awareness and collaboration between Powers and the local design and construction community.  The Manager will create a cohesive brand and marketing strategy and will oversee internal resources and outside contractors in the implementation and management of all digital and printed marketing materials and campaigns. Major Duties: Develop and oversee Powers’ marketing and engagement strategy, including website, social media, print media, newsletters, case studies, videos and photography Understand our unique customer groups (commercial architects and general contractors) and their process of specifying and purchasing our niche products Collaborate with our exclusive manufacturing partners to leverage their marketing efforts in our geographic territory Partner with Powers’ team to design a new website and manage a website development consultant Oversee refinement and expression of Powers’ brand identity and messaging Manage direct and Social Media marketing campaigns Maintain Powers’ Google Business Account, ongoing SEO, and pay-per-click campaigns. Supervise outside consultants for website development, SEO, video production, photography and other marketing-related needs as required Partner with Powers’ team to develop targeted marketing campaigns Produce collaterals, digital content, advertisements, case studies and sales presentations Oversee public relations efforts for earned media visibility Produce monthly reports to measure the success and effectiveness of the marketing program Manage the marketing budget, ensuring an effective allocation of spend across all platforms   Job Type / Location: Full-time position. Flexible work environment combining both in-office and remote work.   Experience: Marketing: 5 years (Preferred) Digital Marketing: 3 years (Preferred) Education:           Bachelor’s degree in Marketing, Business, Communications, or related field required. Compensation:             $73,000 - $83,000 annually   Benefits:             Medical, dental, vision, life, 401K available For consideration, please email resumes to resumes@powersproducts.com . Powers Products Company is an Equal Opportunity Employer     Qualifications/Requirements: Exceptional communicator with storytelling and interpersonal skills. Able to tailor messaging to a variety of audiences. Excellent knowledge of Google Business Account and SEO Skilled project manager, capable of prioritizing and managing multiple projects simultaneously while leveraging internal and external resources to deliver quality results on time and on budget. Proficient/conversant with mainstream design packages: Photoshop, InDesign, Illustrator. Passion for design and architecture a plus. Tue, 15 Jun 2021 09:21:33 -0400 https://jobs.effie.org/jobs/rss/14722439/marketing-manager https://jobs.effie.org/jobs/rss/14722439/marketing-manager Nationwide, Marketing Manager is a fast-paced and multi-task position that requires a unique and highly creative and energetic individual who is enthusiastic, and able to effectively promote products and the OptoSigma brand through a variety of digital platforms. OptoSigma is a successful and exciting company in the Photonics industry. Our customers range from technology leaders listed on the NASDAQ, to globally recognized researchers that are experts in their respective fields. Objectives for this role: Help plan and develop company’s marketing strategies and campaigns to increase brand recognition as well as help drive sales through lead generation. Execute daily operations and implement the tactics and methods to achieve the goals. Create, maintain, and conduct analytics reporting across multiple platforms. Responsibilities: Creating promotional information and materials to drive Coordinating multiple channels of marketing strategies: Lead the execution of strategies and programs from start to finish, leveraging internal support and driving Digital advertising: Utilize various online platforms, including industry and social media options. Create and execute Create or manage resources for assets and content design. Track and report statistics Manage Google Ads campaign: Monitor results and ongoing optimization of the Coordinate and execute content marketing New product launch: Coordinate with the Product Manager and Sales Manager for press releases and promotions Trade Shows & Events: Manage all aspects of in-person and virtual trade shows & Email marketing: Design emails for show & webinar invites, promotion, and other Webinar management and promotion-Monthly: Work with Business Development Coordinate and execute. CRM Database: Utilize for marketing Direct long-term marketing strategies with Business Development, Product Management, and Sales Team Skills and Qualifications: Bachelor’s degree in marketing, business, or communications Creative, enthusiastic, positive minded Interested in or experience in graphic design Excellent written and verbal communication skills Proficiency with social media (LinkedIn, Facebook, Instagram, Twitter, ) Technical/business writing experience is a plus Familiarity or experience with Google AdWords Strong project management, multitasking, and decision-making skills Fri, 23 Apr 2021 18:50:58 -0400 https://jobs.effie.org/jobs/rss/14830536/marketing-manager https://jobs.effie.org/jobs/rss/14830536/marketing-manager (Corporation Road), Singapore, Job Description Marketing Manager You will direct the development of company market requirements for specific product(s) or product line(s), including product strategy definition, requirements analysis, and pricing. Responsibilities: The Marketing Manager is responsible for product marketing and portfolio management for assigned financially and/or strategically critical product line(s). Responsible for managing margin, goals & objectives, developing strategies to optimize the performance of existing and new products, leading engineering development efforts and managing financial plans and objectives. This person will also have responsibility for conducting assessment of existing and potential markets, portfolio life cycle planning, portfolio project prioritization, sales & technical competency planning, and the definition t engineering, 3rd parties and Manufacturing regarding the activities of strategic business partners relative to assigned product portfolio. Establish pricing strategies. Lead and drive Global New product introduction and commercialization. Work on issues of diverse scope where analysis of situation or data requires evaluation of a variety of factors, including an understanding of current business trends. Develop and administer schedules, performance requirements; may have budget responsibilities. Frequently interact with subordinate, supervisors, customers, and/or functional peer group managers, normally involving matters between functional areas, other company divisions or units, or customers and the company. Resolve wide range of issues in creative and effective ways. Direct or Indirect people management responsibilities. Requirements: Bachelor degree in Business or Technical field, with MBA. Excellent spoken and written English. Minimum of 5 years of proven management experience in sales/product marketing in Industrial Automation - with global responsibilities and including international work experience outside of Singapore. Industrial Automation technical/ product knowledge and field experience. Industry knowledge across End User and OEMs in Industrial Automation space. Product Marketing/Product Management experience preferred. Good communication skills, influencing capabilities, with Strong execution skills. Ability to partner/ network with internal/external stakeholders. Strong Articulation and influencing skills across functional teams & global locations/cultures to achieve objectives. Mon, 21 Jun 2021 03:16:53 -0400