Position Summary

The Ecommerce and Email Marketing Specialist is responsible for managing the company’s online store and email marketing campaigns to drive customer acquisition, engagement, and retention. This position ensures a seamless online customer experience while optimizing performance across ecommerce and email platforms.

Key Responsibilities

• Manage product listings, promotions, and onsite merchandising on Shopify
• Build, test, and deploy email campaigns using Klaviyo
• Analyze and report ecommerce KPIs such as traffic, conversion, and sales performance
• Improve user experience and optimize ecommerce flows through A/B testing and performance data
• Collaborate with design and content teams to align creative assets with campaign goals
• Ensure email compliance with industry regulations (e.g., CAN-SPAM, GDPR)
• Support seasonal promotions, new product launches, and marketing campaigns

Required Qualifications

• Bachelor’s degree in Marketing, Communications, or related field
• 2+ years of experience in ecommerce and email marketing
• Proficiency in Shopify, Klaviyo, Google Analytics, and Excel
• Excellent written communication and analytical skills
• Strong project management and organizational abilities

Preferred Qualifications

• Experience with A/B testing and conversion rate optimization
• Working knowledge of HTML/CSS for email formatting
• Familiarity with paid ad integrations or loyalty platforms

Physical Requirements & Working Conditions

• Prolonged periods sitting at a desk and working on a computer
• Office environment with occasional collaboration meetings
• Minimal travel required

Success Metrics

• Increased online revenue and conversion rates quarter over quarter
• Growth in email open, click-through, and conversion rates
• Successful execution of promotional campaigns tied to product launches or sales

About ORACLE Lighting

Headquartered just outside the vibrant city of New Orleans, ORACLE Lighting is a global leader in aftermarket lighting products. Since 1999, we've focused on innovation with integrity; and we take pride in being a company that people feel good about supporting. ORACLE Lighting is one of the fastest growing companies in the metro New Orleans area. We were awarded SEMA's “Manufacturer of the Year” f and were the recipient of the 2021 Louisiana Lantern Award for Manufacturing Excellence. We are a fun and innovative company and invite you to view www.oraclelights.com to see why being a part of ORACLE Lighting will be an amazing opportunity.

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