Student Success and Marketing Specialist Senior in Kalamazoo, MI for Western Michigan University

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Student Success and Marketing Specialist Senior

Job Description: Manages and executes a communication plan for the Registrar's Office.Designs promotional material, press releases, Web and social media content, in compliance with the University's visual brand identity and government regulations and guidelines requirements.Develops recommendations for communication initiatives and implements measures to evaluate the effectiveness of communication efforts. Monitors communication efforts and continuously refines and expands by incorporating data-driven elements.Manages content on the various websites, to provide information that is accurate, up-to-date, comprehensive, and accessible.Tracks student academic performance, time to degree and graduation eligibility. Collaborates wit

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