An important member of the marketing and outreach teams, the Specialist, under direction from the Physician Relations Associate Director, supports external physician engagement. The Specialist provides marketing and outreach support activities collaboratively across all marketing functions at UCSF Health, UCSF Benioff Children's Hospitals, and UCSF Health Care Network. Activities include projects related to the physician liaison program and collaboration with the Marketing and Outreach teams. The Specialist independently manages and administers the Salesforce CRM tool. Performing all maintenance and problem resolution, referral and third-party claims-based data aggregation, and monthly reporting. The Specialist researches, analyzes, monitors and evaluates referra