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DIRECTOR FOR FAN ENGAGEMENT & MARKETING
The University of Alabama at Birmingham (UAB), an NCAA DI institution, is seeking a Director for Fan Engagement & Marketing. The Director of Fan Engagement & Marketing will report to the Associate Athletic Director for Fan Engagement & Marketing. This individual will be responsible for increasing attendance, creating a positive and exciting game day atmosphere, increasing fan engagement, and furthering the UAB Athletics brand in the community. Job Responsibilities: • Develop and execute marketing and promotional plans for assigned sports, with a focus of increasing attendance and generating revenue • Enhance the in-venue and fan experience for assigned sports • Coordinate event logistics for assigned home games and special events. • Develop in


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