The Marketing Operations Coordinator provides operational support across the marketing department for single ticket, subscription, and digital campaigns. This position reports to the Marketing Manager (MM) and supports the Director of Marketing (DOM) on all Oregon Symphony marketing and outreach campaigns, coordinates execution of campaigns, and partners in vital community relations.
ESSENTIAL DUTIES AND RESPONSIBILITIES
Include the following. Other duties may be assigned.
Campaign coordination for advertising campaigns, including subscription, digital initiatives, paid social media and single ticket campaigns. Manages media insertion calendars, creative asset requests, ad trafficking and logistics around media orders. Works with Marketing Manager and Director of Marketing on strategic direction for creative.
Assists with creation of all campaign emails and direct mail campaigns, and orders patron address lists for deployment.
Works with DOM and MM to maintain and build community partnerships for reciprocal marketing opportunities, acquisition, audience diversity initiatives, audience growth, etc.
Proofreads in detail all marketing materials as needed and arranges for external distribution.
Generates analytic reports as-needed from Tessitura to support audience growth strategies and ticket sales.
Manages marketing displays (video and print) in the ticket office and in the hall, ensures that creative assets are ordered in time to meet deadlines and delivered to venue.
Attends digital advertising strategy meetings with external stakeholders and consultants. Views results and reporting on digital campaigns to discover key takeaways with MM.
Gathers, analyzes, and compares single ticket and subscription data from internal database.
Acts as liaison with Portland’5 House Manager, Oregon Symphony Front of House Manager, and Production staff to coordinate special events in the hall.
Works with DOM to coordinate communication and execution of subscriber Open Rehearsals.
Available to attend events at the hall or in the community, on weekends and evenings as needed.
Attends meetings, as needed, on topics such as creative development, dynamic pricing, event planning, and campaign calendars; takes and distributes notes when required.
QUALIFICATIONS: To perform this job successfully, an individual must be able to perform each essential duty satisfactorily. The requirements listed below are representative of the knowledge, skill, and/or ability required. Reasonable accommodations may be made to enable individuals with disabilities to perform the essential functions.
Experience: Two years’ experience in advertising, marketing, or related field. Familiarity with Tessitura preferred.
Analytical/Mathematical Skills: Ability to calculate figures and amounts such as discounts, percentages, etc., with accuracy.
Reasoning Ability: Ability to apply commonsense understanding to carry out instructions furnished in written, oral or diagram form. Ability to deal with problems involving several concrete variables in standardized situations.
Computer Skills: Working knowledge of Microsoft Office programs such as Word, Excel, Outlook, and internet software required; working knowledge of or ability to quickly learn Tessitura ticketing systems. Previous experience in Tessitura Analytics or RMA (Revenue Management Application) helpful but not required.
Education: Bachelor’s Degree in arts, marketing, communications, or related field (preferred, though related experience may be substituted for this requirement).
Arts: Interest in and passion for music, the arts a plus.
The Oregon Symphony is a vibrant, growing organization, which has achieved record ticket sales and contributions under the dynamic leadership of President & CEO Scott Showalter. At a time when many orchestras are reducing their classical programming, the Oregon Symphony has continued to invest in the art form, expand its season, reach new and bigger audiences, and expand its collaborations in the community. Now in its 126th season, the Symphony continues to champion living composers with a robust commissioning program, celebrate diverse artistic voices across our Classical, Pops, and Specials performances series, and explore the pressing issues of our time through the medium of music. The Symphony unites exceptional musicians, a world-class conducting staff, an unrelenting focus on excellence, a compelling vision, and a strong commitment to the greater good. The result is something special and rare: an energy that can be felt in every note and performances that move its listeners. As one of the region’s cultural jewels, the Symphony is central to the thriving arts community in Oregon and Southwest Washington. Propelled by the desire to bring the power of music to more people in new... ways, the Oregon Symphony is always moving music forward. Each year, the multi-Grammy nominated Oregon Symphony performs more than 115 concerts at the Arlene Schnitzer Concert Hall in Portland and performs regularly in Salem, Newberg, and other cities in the region. It also produces award-winning educational and community engagement events. The Symphony’s programs directly serve more than 250,000 people annually and reach tens of millions more around the globe through its broadcast and recordings programs. The institution is supported by thousands of individuals, businesses, and foundations and receives funding from the Regional Arts & Cultural Council, the State of Oregon Arts Commission, and the National Endowment for the Arts.The Oregon Symphony Association employs 76 full-time union musicians who are led by David Danzmayr. The Association’s annual operating budget is approximately $22 million, of which 80% is spent on artistic and engagement programs. It employs a full-time staff of 50, who are responsible for concert production, marketing, public relations, education, community engagement, fundraising, customer service, accounting, and financial reporting. It is governed by a volunteer board of directors, who each year contribute thousands of hours and personally contribute more than $2 million.