Overview Job Purpose: ( Outline the remit of the role and how the role fits within the respective team/department ) The EMEA product marketing team is responsible for ensuring that marketing collateral is kept up to date and developed to support the growth and retention of assets.
In this role, you will be responsible for the project management of a program of collateral updates, planning delivery and communicating to stakeholders. These materials will include the standard updates of monthly and quarterly presentations, delivery of materials for client pitch and update meetings. Additionally working with the product marketing managers, managing the development and updating of materials used in campaigns and communications.
This role will work closely with our production team, ensuring they have access to the information they need to update materials, contacting stakeholders in other parts of the business to acquire information as needed, for example, performance teams, investment firm specialists and distribution colleagues.
Responsibilities: (Outline responsibilities, accountabilities, deliverables and desired output of the role, as well as key relationships, e.g. clients, internal liaison points, external organisations etc.)
Manage scheduling for updating marketing materials, prioritising as required based on business need or opportunity.
Update and develop product marketing collateral such as presentations, at-a-glance documents, investment ideas, commentaries, and other product launch/promotion/retention collateral.
Work with sales and field marketing colleagues to understand requirements, ensure that materials required for client meetings and events are up to date and complied in good time.
Work with our production team in Pune to set priorities and peer review work.
Work collaboratively with other team members and compliance to ensure materials are compliant for regions of distribution.
Develop relationships with key investment management firm contacts, product managers, sales, and marketing colleagues.
Communicate with key stakeholders to obtain latest data and information for use in collateral and communicate with sales support to ensure they are aware of capacity and progress.
Success is defined as accurate, informative, timely and easy product marketing messaging.
Strong project management skills and time management.
Comfortable multi-tasking and managing stakeholder expectations
Drive determination and a "Can Do" attitude
A good understanding of financial promotions regime and restrictions across markets to support product marketing.
Keen interest in mutual funds, sales process, and product positioning
The ability to develop and build key relationships across different teams.
A detailed oriented and technically proficient marketer who works effectively and efficiently.
Ideally, knowledge of BNYM products (MIF AND MGF) Knowledge of Adobe WorkFront and language skills is an advantage but not mandatory.
Technical Skills, Knowledge, Systems Knowledge (and associated skill level)
Degree educated or relevant financial services experience.
BNY Mellon welcomes candidates returning from an extended career break for this role. If successful, returner candidates will be provided with transition support through the Diversity Project Cross Company Returner Programme. #LI-HYBRID
For over 230 years, the people of BNY Mellon have been at the forefront of finance, expanding the financial markets while supporting investors throughout the investment lifecycle. BNY Mellon can act as a single point of contact for clients looking to create, trade, hold, manage, service, distribute or restructure investments and safeguards nearly one-fifth of the world's financial assets. BNY Mellon remains one of the safest, most trusted and admired companies. Every day our employees make their mark by helping clients better manage and service their financial assets around the world. Whether providing financial services for institutions, corporations or individual investors, clients count on the people of BNY Mellon across time zones and in 35 countries and more than 100 markets. It's the collective ambition, innovative thinking and exceptionally focused client service paired with a commitment to doing what is right that continues to set us apart. Make your mark: bnymellon.com/careers.