The associate director for marketing operations will be responsible for operationalizing marketing and communication strategies as assigned for the Offices of Admissions and across Academic Services and Enrollment Management. In close collaboration with the director of enrollment marketing and strategic enrollment initiatives, the position will ensure the implementation, measurement and continuous improvement of data-driven strategies designed to recruit and retain students. In addition to advancing assigned internal communication strategies, this position will ensure all regularly scheduled external communications are completed without error and on deadline. This position will supervise six professional staff: senior assistant director, two assistant directors, copywriter, and two graphic designers.
The University of Nebraska-Lincoln seeks to attract and retain a high performing and diverse workforce in which employees' differences are respected and valued to better meet the varying needs of the diverse populations we serve. The university fosters a diverse and inclusive work environment that promotes collaboration so that all individuals are able to participate and contribute to their full potential. As an EO/AA employer, qualified applicants are considered for employment without regard to race, color, ethnicity, national origin, sex, pregnancy, sexual orientation, gender identity, religion, disability, age, genetic information, veteran status, marital status, and/or political affiliation. See: http://www.unl.edu/equity/notice-nondiscrimination.
Minimum Required Qualifications:
Bachelor's degree plus 3 years of experience with translating marketing communication fundamentals into strategic execution in support of business goals required. Ability to analyze data and draw conclusions related to marketing communication goals necessary. Experience building relationships across an organization in service of communication goals, especially with non-communication professionals. Must have experience being accountable for marketing communication goals. Excellent oral and written communication skills required.
Prefer 4 years of progressive leadership in marketing communications. Experience supervising marketing or communication staff desirable. Experience contributing to communication strategy within a mid-to large-sized organization helpful. Experience with marketing communication research preferred.
With over 25,000 students, the University of Nebraska-Lincoln is a diverse educational insitution with international stature. The intellectual center for the state of Nebraska and beyond, we are a land-grant, top tier national research-extensive insitution. Part of the Big Ten conference, Big Ten Academic Alliance, our mission includes growing relationships and resources that enable the University of Nebraska to change lives.