Assistant Athletic Director, Marketing in Ypsilanti, MI for Eastern Michigan University

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Assistant Athletic Director, Marketing

General Summary:Research, develop and execute comprehensive, integrated marketing communication plans for football, basketball and volleyball, and develop plans as needed for EMU's other Division I Intercollegiate Athletics programs. Lead efforts to coordinate and implement comprehensive marketing and promotional strategies and activities in an effort to increase revenue streams, program visibility and awareness, energy, excitement, school spirit, ticket sales and home game attendance. Support and help grow athletic corporate sponsorships, and tailgating, social media and University Marketing and branding efforts.Principle Duties and Responsibilities:Lead all marketing and promotional efforts for the University's Depar

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