The College of Liberal Arts is seeking a Marketing & Digital Communications Specialist. This is a full-time (1.00 FTE), 12-month, professional faculty position.
This position creates, maintains, updates, and manages the digital presence of Oregon State University's arts programming, including live events, gallery installations, artist-in-residence activities, and all forms of related content presented on- and off-site. The position is housed in the Arts and Education Complex (AEC) while being responsible for the AEC's comprehensive mission of serving as a hub and a network for arts activity across the University.
The Marketing and Digital Communications specialist will build and subsequently maintain a comprehensive website for arts events at OSU which hosts an up-to-date calendar, videos and other promotional materials, integrations with community arts opportunities, artist-in-residence and visiting artist profiles, opportunities pages for audiences and artists, and potentially a digital OSU arts magazine.
The Marketing and Digital Communications specialist will also build and manage social media platforms for communicating about the arts. This position will assist the Associate Director in developing a marketing plan to build audiences for the platforms and maintain an editorial calendar for each platform.
While graphic design and visual content is generally produced by the marketing and communications team in the College of Liberal Arts, the Marketing and Digital Communications specialist works closely with that group and with OSU Printing and Mailing for the production and distribution of print materials, including event promotion, mailings, flyers, and other marketing materials.
This position reports to the AEC Associate Director of Audience Engagement and Education and works with the Associate Director to prioritize marketing efforts and the allocation of resources so projects are completed in a timely manner based on their strategic importance. The specialist communicates regularly with the entire AEC organization staff and participates in strategy and planning to ensure alignment across all communications platforms, awareness of all events and art installations, and timing of marketing campaigns and information release. The Marketing and Digital Communications specialist coordinates regularly with marketing and communications staff in the College of Liberal Arts, with University Relations and Marketing and the OSU Foundation.
The specialist will conduct data measurement and analysis related to marketing efficacy, impact, and scope/reach.
This position launches one year ahead of the opening of the new Arts and Education Complex, and it is anticipated that the building of digital platforms as well as marketing and promotional materials will occur over that year, with subsequent attention turning to timely updates, promotion for individual events and exhibitions, maintenance and redesign as necessary, and the active management of the marketing and promotion for an organization with a robust performing and presentation schedule.
Typically requires Bachelor's degree in field related to the discipline of the college, unit or department with professional communications and marketing experience.
Bachelor's degree in marketing, communications, web design, digital/multimedia communications or a related field and minimum of five (5) years of experience in managing digital communications, both web and social media platforms or combination of experience and advanced education that demonstrates comparable background.
Demonstrated knowledge of traditional and digital marketing fundamentals.
Experience using content management systems like Drupal, OmniUpdate and Wordpress.
Experience using Google Analytics and other digital reporting tools to monitor site traffic and behaviors along with marketing campaign measurement and management with a commitment to meet high standards of accessibility and usability.
Experience in website development and management, multimedia design, programming and testing for user experience.
Demonstrated experience managing social media platforms, and understanding their respective participants, and how each platform can be deployed in different scenarios.
Ability to manage priorities, deadlines, and time-critical situations for multiple projects and clients; proven project management, problem solving, and organizational skills.
Excellent writing skills and experience creating a voice and writing copy for digital marketing and communications efforts.
A demonstrable commitment to promoting and enhancing diversity.
This position generally works standard hours in a typical office environment (80% of time). Some social media posting in connection with live events may be required. Attending some evening or weekend events for the purpose of capturing photographs, video, or other marketing content will be required. (20% of time)
Additional Salary Information: Salary is commensurate with education and experience.
Oregon State is a leading research university located in one of the safest, smartest, greenest small cities in the nation. Situated 90 miles south of Portland, and an hour from the Cascades or the Pacific Coast, Corvallis is the perfect home base for exploring Oregon?s natural wonders.Oregon State University has always been a place with a purpose ? making a positive difference in quality of life, natural resources and economic prosperity in Oregon and beyond. Through discovery, innovation and application, we are meeting challenges, solving problems and turning ideas into reality.Founded in 1868, Oregon State is the state?s Land Grant university and is one of only two universities in the U.S. to have Sea Grant, Space Grant and Sun Grant designations. Oregon State is also the only university in Oregon to hold both the Carnegie Foundation's top designation for research institutions and its prestigious Community Engagement classification.As Oregon?s leading public research university, with $261.7 million in external funding in the 2011 fiscal year, Oregon State?s impact reaches across the state and beyond. With 12 colleges, 15 Agricultural Experiment Stations, 35 county Extension offic...es, the Hatfield Marine Sciences Center in Newport and OSU-Cascades in Bend, Oregon State has a presence in every one of Oregon?s 36 counties, with a statewide economic footprint of $2.06 billion.Oregon State welcomes a diverse student body of over 26,000 students from across Oregon, all 50 states and more than 100 countries. They can choose from more than 200 undergraduate and more than 80 graduate degree programs, including over 30 degrees online offered through Oregon State Ecampus. Oregon State increasingly attracts high-achieving students, with nationally recognized programs in areas such as conservation biology, agricultural sciences, nuclear engineering, forestry, fisheries and wildlife management, community health, pharmacy and zoology.Oregon State also ranks high in sustainability, fourth among universities nationwide for using renewable energy and first in the Pac-12 Conference. And our students literally help power the university: 22 exercise machines at Oregon State University has always been a place with a purpose ? making a positive difference in quality of life, natural resources and economic prosperity in Oregon and beyond. Through discovery, innovation and application, we are meeting challenges, solving problems and turning ideas into reality. For more information visithttp://www.ohsu.edu/xd/about/index.cfm.The 400-acre main campus in Corvallis includes a Historic District, making Oregon State one of only a handful of U.S. university campuses listed on the National Register of Historic Places. The district includes such icons as Weatherford Hall, the Memorial Union and Benton Hall, the oldest building on the oldest building on campus.OSU commits to inclusive excellence by advancing equity and diversity in all that we do. We are an Affirmative Action/Equal Opportunity employer, and particularly encourage applications from members of historically underrepresented racial/ethnic groups, women, individuals with disabilities, veterans, LGBTQ community members, and others who demonstrate the ability to help us achieve our vision of a diverse and inclusive community.