Join a vibrant campus community whose excellence is reflected in its diversity and student success. West Chester University, a member of the Pennsylvania State System of Higher Education, seeks to hire the Assistant Director of Campus Recreation for Fitness and Marketing department. This is a full-time position within the Division of Student Affairs, awarded as one of the "Most Promising Places to Work in Student Affairs" by Diverse: Issues in Higher Education for the second year in a row.
Reporting to the Senior Director of Campus Recreation, this individual will be responsible for the development, coordination, implementation and daily operations of all aspects of the West Chester University Fitness/Wellness programs. This position will oversee all marketing efforts for the department including website, fall and spring program guides, social media and strategies to better position the department. This position will oversee special events for the department to better serve the students, faculty and staff at West Chester University. This individual must be able to work evening hours and weekends when necessary regarding Campus Recreation functions.
Primary Responsibilities Include:
Supervise two Graduate Assistants, conducting semester performance evaluations and providing direction
Supervise one Marketing intern, conducting semester performance evaluations
Supervise campus recreation student staff in programming recreational activities in the Student Recreation Center (SRC) and other appropriate facilities or areas
Oversee the recruitment, hiring, training, scheduling, and evaluation of campus recreation student staff for fitness, nutrition and special events.
Provide leadership and management of the group fitness program
Manage operations that include scheduling classes and instructors, managing fitness studios, equipment maintenance and inventory control
Directing the implementation of certification workshops and conferences
Assist in the marketing and promotion of department events
Organize and promote special events for the department to maximize participation
Evaluate all fitness, nutrition, and special event programs and services to determine overall effectiveness
Management of fitness contracts
Assist in the development of an annual budget, schedule and program reports (i.e. participation numbers, injuries, incidents)
Maintain all records of fitness and special event participants
Develop marketing strategies to assist with department goals
Maintain and update department website
Develop the department promotional materials (Fall & Spring Guide, Flyers, etc..)
Develop program learning outcomes and assessment to document impact of programs
Assists with department and Division assessment efforts
Other duties assigned
Two years of fitness/wellness and marketing experience in a University setting
Master’s degree in Recreation Administration, Athletic and Sport Administration (or related field)
Membership in the National Intramural-Recreational Sports Association (NIRSA)
Experience in student staff development
Demonstrated commitment to diversity, equity and inclusion
Outstanding oral and written interpersonal communication skills
Ability to work effectively within a diverse, educational community
Budget preparation and fiscal management skills
Creative program planning and implementation skills
Knowledge of community resources and support services
Strong organizational and administrative skills
WCU is a community of educators dedicated to developing graduates who succeed personally and professionally and contribute to the common good.
West Chester University serves approximately 17,000 students at the undergraduate and graduate levels, 23% identify as Hispanic/Latino, Black, Asian, and Native American Indian nations, and 24% are eligible for Pell grants. With approximately 30% designated as the first in their family to complete a bachelor's degree, WCU is among the first to earn "First Forward Designation" by NASPA and The Suder Foundation.
Meeting community needs while placing students on a lifelong path of active citizenship is integral to our mission. The Carnegie Foundation (2010-2026) for Community Engagement recognized WCU for public service coursework and co-curricular programs. Preparing students to be global citizens is a critical component of our mission and goals. Currently, the University has more than 180 international students from 40-plus countries.
We are committed to leadership in extending equal opportunities to all individuals regardless of race, religion, sex, national origin, ancestry, age, sexual orientation, gender identity, disability, and veteran status.
Applicants must successfully complete interview process to be considered as a finalist.
Developing and sustaining a diverse faculty and staff advances WCU’s educational mission and strategic Plan for Excellence. West Chester University is an Affirmative Action/Equal Opportunity Employer. Women, minorities, veterans, and persons with disabilities are encouraged to apply.
All offers of employment are subject to and contingent upon satisfactory completion of all pre-employment background checks.
Internal Number: 21-68
About West Chester University of Pennsylvania
West Chester University (WCU) of Pennsylvania is among the top regional comprehensive public universities in the nation, serving more than 17,500 students at the undergraduate and graduate levels with a national reputation for excellence, value, and student success. Founded in 1871 as an institute for teacher preparation, West Chester offers more than 118 undergraduate and 103 graduate programs in more than 50 fields of study. In addition to the main campus in West Chester, the University offers programs through its graduate center, the Philadelphia campus, and online. Five colleges and two schools comprise the University: Colleges of Arts and Humanities, Business and Public Management, Education and Social Work, Health Sciences, and the Sciences and Mathematics, as well as the School of Music, and the School of Interdisciplinary and Graduate Studies. Located in Chester County (25 miles from downtown Philadelphia) the area combines the best of enjoyable daily living with easy access to the full spectrum of country and city attractions.
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