The AIChE Marketing team is responsible for the discovery, design, development and delivery of AIChE’s marketing initiatives, working closely with cross-functional groups within AIChE. The Senior Marketing Associate is a connector and problem-solver. A team player who focuses on goals and outcomes with other departments to produce creative results and help develop plans and initiatives that consider data, feedback and best practices into account.
Under the direction of the Director of Marketing, the Senior Marketing Associate will achieve the following objectives:
Develop marketing strategies and tactics for AIChE market segments in line with organization objectives
Manage projects and campaigns, which support various goals, including virtual and in-person conferences, education, membership (webinars, eLearning courses, and other courses) and other product areas
Collaborates with the Communications team on messaging to retain and acquire new members by developing content.
Utilize data and context from various sources (Google Data Studio and Informz) to drive strategic marketing messages, both internally and externally
Serve as the initial contact for projects and initiatives within the marketing team
Creates marketing and social media campaigns and strategies, including, content ideation, and adherence to implementation schedules
Research industry & association trends, competitive products, innovations, and best practices to identify and recommend growth opportunities
Strong knowledge in digital, social, content, and strategy
Capacity to manage multiple projects and prioritize deliverables through good communication and use of processes
Build and sustain relationships with all levels of employees and customers
Skilled in creating reports, i.e., Excel, Smart Sheet a plus
Adept at creating PowerPoint presentations
MS Office products: Word, Outlook, PowerPoint, Excel
Google Analytics, Google ecommerce, Data Studio
Strong organizational skills
Educational & Work Experience Requirements
Undergraduate degree and/or graduate degree in marketing
4+ years of relevant experience
Interested candidates must submit a cover letter along with the resume.
The American Institute of Chemical Engineers is an Equal Opportunity Employer.
Telecommuting is allowed.
About The American Institute of Chemical Engineers
AIChE, founded in 1908, is a professional society of more than 60,000 chemical engineers in 110 countries. Its members work in corporations, universities, and government, using their knowledge of chemical processes to develop safe and useful products for the benefit of society. AIChE fosters and disseminates chemical engineering knowledge, assists the professional and personal growth of its members, and applies the expertise of its members to address societal needs and improve the quality of life. Through its varied programs, AIChE continues to be a focal point for information exchange on the frontiers of chemical engineering research in such areas as energy, sustainability, biological and environmental engineering, nanotechnology, and chemical plant safety and security.