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Marketing Manager
PrismHR
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Marketing Manager

PrismHR

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Details
Posted:
March 25, 2021
Location:
Hopkinton, Massachusetts
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Type:
Full Time - Experienced
Category:
Marketing: Other
Required Education:
4 Year Degree

**This position can be located anywhere in the United States and a Work From Home on a permanent basis is supported.

PrismHR is searching for a Marketing Manager to create, develop, execute and optimize integrated campaigns to support our Marketplace partners.  This position requires someone who is results-driven, inquisitive, strategic, flexible, and collaborative.  There is a lot of freedom within the strategic creation for each program so being able to project manage the moving pieces to execution will be important. This is a great role for someone who is ready to expand their marketing career, be part of an amazing, growing team, and have a direct impact on bottom line revenue.  

SPECIFIC DUTIES and RESPONSIBILITIES:

  • Research, develop, and execute integrated marketing campaigns that are delivered across different marketing channels
  • Collaborate with internal stakeholders to create robust campaigns through a combination of efforts that help to deliver a solid customer experience and ultimately generate hand-raising interest
  • Take on total ownership of campaigns including campaign strategy, asset development, CTA design, budget management,  timing, and success evaluation. 
  • Ensure accurate reporting on the effectiveness of each program and use learnings from that data to optimize future campaigns.
  • Flexibility and desire to be a team player who is open to new ideas

REQUIRED SKILLS and EXPERIENCE:

  • 5-7+ years’ experience in marketing, ideally working within the software industry
  • Extremely strong communication skills, especially business writing
  • Ability to run Programs on time and on budget, with a proven performance of consistently meeting or exceeding marketing program goals
  • Bring masterful execution of details and have a sense of urgency in completing tasks
  • Ability to accurately segment your audience, create content for emails and any additional needs (campaign dependent)
  • Ability to work with the Sales team to articulate campaigns, audience segmentation, messaging, and follow-up activities to ensure results are carried to fruition
  • Be a master of tactics; but, also enjoy creatively identifying opportunities to uplevel marketing activities
  • Proven experience to constantly juggle and prioritize a number of key tasks and to collaborate with other members of the Marketing and Sales team while always thinking and working towards the strategic goals of the business and team
  • Experience with webinar software (such as GoToWebinar) and marketing automation (such as Marketo)
  • Knowledge or understanding of channel marketing techniques and best practices a plus.  Knowledge of the HR Outsourcing Industry is also a plus
  • Bachelor’s Degree required

NOTES:
Telecommuting is allowed.
About PrismHR
PrismHR is the leading payroll, benefits and HR software for Human Resource Outsourcing (HRO) organizations, including Professional Employer Organizations (PEO) and Administrative Service Organizations (ASO). Powering more than 64,000+ companies, 1.8 million worksite employees, and $50 billion in payroll processed annually, PrismHR is the most efficient, reliable and scalable software solution to help PEOs and ASOs grow and prosper. If you are self-driven, enjoy working in a team environment, have an entrepreneurial spirit and enjoy creating innovative solutions to complex problems, PrismHR may be a fit for you. Benefits: PrismHR offers a competitive benefits package to eligible full time employees** that includes Medical, Dental and Vision benefits; basic Life insurance and AD&D insurance coverage; additional voluntary Life insurance and Long Term Disability options; company paid Short Term Disability, voluntary Medical benefits options for hospital indemnity, critical illness and accident insurance and a variety of wellness resources such as Telehealth and nutritional wellness. ** Full time employee is defined as working 30 or more hours per week. Bonus: PrismHR o...ffers all employees the ability to earn an annual company bonus or commissions based on a variable pay plan. The type of bonus or pay plan is determined by the position and the eligible amount is dependent on your role, annual company performance related to meeting revenue and EBITA goals as defined by the Board of Directors and/or individual performance against annual goals set by the department.
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