Internet/Online, Marketing/Brand Management, Marketing: Other
What we're looking for
Upstream is looking to hire an amazing growth marketer to get our app into the hands of every professional worldwide. We're looking for someone who understands virality, is an expert at analytics, and is curious, persistent, and enthusiastic. If you are the person your friends go to when they have growth and marketing questions - we want to hire you!
About Us
Rooted in diversity, helpfulness, and delight, Upstream is a community-first, values-driven platform to help professionals give and get help. We imagine a not-so distant future when Upstream is a professional's most powerful tool for building connections, cultivating communities, and transforming their lives through their network.
Responsibilities
Work closely with our CEO, Alex, and Head of Community, Sarah, to grow Upstream's member base in a sustainable manner that preserves the high-quality, diverse, and value-driven nature of our member base
Work closely with our Engineering & Product team (Michael, Zhanna, Kazi, Alexandria) to brainstorm features that encourage social sharing, referring friends, and returning to the app
Audit the competitive landscape, understand target markets, and identify insights to inform campaign strategies and go-to-market activities
Evolve and refine Upstream's brand voice and resonance
Design and refine our growth marketing plays across all mediums: SEO, SEM, social, content, partners, email, and more
Own Upstream's marketing calendar across channels
Drive team towards a more data-driven approach across marketing and growth, utilizing analytics to help drive team’s decision
Qualifications
2+ years experience (full-time experience not needed if you have been doing this in your side hustle!)
Excited and energized to build from scratch and be in on the ground-level of a rapidly growing start-up
Detail-oriented, data-driven doer who likes to experiment and see what sticks
Ability to run with and completely own Upstream's online brand and presence
Resonance with Upsteam's mission to help professionals help each other
NOTES:
Telecommuting is allowed.
Additional Salary Information: - Compensation for this role is within the range of: $75,000-$100,000 + health care, learning & development budget, & technology stipend
- Full-time, completely remote
About Upstream
**Upstream is building the future of generous and energizing professional networking.**
We at Upstream believe that growing your network shouldn't be draining. That is why we are creating the digital place that builds on the best parts of IRL connection and raises them.
Rooted in diversity, helpfulness, and delight, we are a community-first, values-driven platform to help professionals give and get help. We imagine a not-so distant future when Upstream is a professional's most powerful tool for building connections, cultivating communities, and transforming their lives through their network.
In short, we're obsessed with helping people help each other. *Does this sound like you?*
We're looking to grow our team with amazing people who resonate with our mission to build a better way to meet people professionally.
