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Athletics Marketing and Community Engagement Manager
Concordia University St. Paul Athletics
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Athletics Marketing and Community Engagement Manager

Concordia University St. Paul Athletics

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Details
Posted:
February 22, 2021
Location:
St. Paul, Minnesota
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Salary:
Commensurate with experience
Type:
Full-time - Experienced
Sector:
Collegiate Sports
Required Education:
4 Year Degree
Description:

The Athletics Marketing and Community Engagement Manager is responsible for the marketing, promotions, and community engagement activities of the athletics department in accordance with NCAA, conference and University rules and regulations. The position collaborates with internal offices such as University Marketing, Alumni Relations, and Conference and Events to encourage and promote brand presence and identifiability among alumni, parents, fans, and friends of the University. This position will serve as a member of the Athletic Department's administrative team and represents the Athletic Department in all internal and external marketing and community affairs. This position reports directly to the Director of Athletics/Assistant AD for Communications and must support the values and vision of CSP.

Essential Duties:

-Execute marketing activities to increase attendance and ticket sales at competitions and functions, including in-game promotions, and assist in community engagement activities

-In cooperation with Sports Information, facilitate department's social media presence and digital marketing strategies

-Ensure the execution of partner activations and fulfillment for sponsorship agreements, including signage, digital assets, print assets, and in-game promotions

-Oversee events and initiatives regarding community partners, CSP departments and student-led organizations

-Coordinate all aspects of game-day presentation and special event atmosphere (i.e. cheer team, band, etc.)

-Oversee the Department of Athletics Marketing Internship Program and GA

-Manage department's athletics apparel for both internal use and external sales, and ensure brand consistency across all programs

-Abide by NCAA, NSIC, and CSP rules and regulations

Additional information: Position requires long hours standing and minor lifting. May require exposure to adverse weather conditions, frequently involves night and weekend hours.

Supplemental Information: It is the policy of CSP to provide equal opportunity to all employees and applicants for employment in accordance with all applicable federal, state, and local laws. The University will not discriminate against or harass any employee or applicant for employment because of race, color, sex, pregnancy, national origin (including ancestry), citizenship status, physical or mental disability, age, marital status, gender, veteran or military status, predisposing genetic characteristics, domestic violence victim status, or any other characteristic protected by federal, state or local laws.

However, CSP is an institution of the LCMS and, to the extent allowed by law, CSP reserves the right to give preference in employment based on religious tenets.

The mission of Concordia University, St Paul, a university of The Lutheran Church- Missouri Synod, is to prepare students for thoughtful and informed living, for dedicated service to God and humanity, and for enlightened care of God's creation, all within the context of the Christian gospel. This mission is rooted in academic excellence and Christian vocation. The vision of Concordia University, Saint Paul, is to be acknowledged as the leading Lutheran university offering exceptional opportunities for students from all backgrounds who seek relevant career preparation and a challenging academic experience coupled with the insights of Lutheran theology.

Promise to Students – Concordia University, Saint Paul, empowers you to discover and engage your purpose for life, career and service, in a dynamic, multicultural, urban environment, where Christ is honored, all are welcome, and Lutheran convictions inform intellectual inquiry and academic pursuits. Concordia University owns a 41-acre campus just West of Downtown St. Paul with easy access to light-rail and bus transportation. Only blocks away from popular Summit and Grand Avenues, restaurants, shopping, and cultural activities abound. Concordia is known to have one of the most racially and ethnically diverse university student bodies in the state of Minnesota.

Education:
Bachelor's degree required, Master's degree preferred.

Work Experience:

  • Previous work experience in the sports/entertainment/hospitality industry 
  • Experience developing and executing a strategic plan aimed at departmental growth 
  • Ability to develop a lead marketing strategy for athletic campaigns, branding and engagement 
  • Experience creating and analyzing campaigns to maximize ticket sales and market exposure 
  • Ability to work closely with internal staff to promote selling strategy and tactics to generate revenue 
  • Experience planning and overseeing advertising and promotional campaigns for print and digital 
  • Previous experience with email marketing, social media, advertising, branding and in-venue production 
  • Ability to provide analytical support to university partners on marketing and event-based spending 

Competencies:

  • Excellent written and verbal communication skills 
  • Strong attention to detail and organizational skills 
  • Ability to work in a team and fast-paced environment 
  • Leadership abilities in changing, ambiguous and challenging situations 

Internal Number: 450004
About Concordia University St. Paul Athletics
Concordia University owns a 41-acre campus just West of Downtown St. Paul with easy access to light-rail and bus transportation. Only blocks away from popular Summit and Grand Avenues, restaurants, shopping, and cultural activities abound. Concordia is known to have one of the most racially and ethnically diverse university student bodies in the state of Minnesota.The mission of Concordia University, St Paul, a university of The Lutheran Church- Missouri Synod, is to prepare students for thoughtful and informed living, for dedicated service to God and humanity, and for enlightened care of God's creation, all within the context of the Christian gospel. This mission is rooted in academic excellence and Christian vocation. The vision of Concordia University, Saint Paul, is to be acknowledged as the leading Lutheran university offering exceptional opportunities for students from all backgrounds who seek relevant career preparation and a challenging academic experience coupled with the insights of Lutheran theology.Promise to Students – Concordia University, Saint Paul, empowers you to discover and engage your purpose for life, career and service, in a dynamic, multicultural, urban en...vironment, where Christ is honored, all are welcome, and Lutheran convictions inform intellectual inquiry and academic pursuits.
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