Washington University is an Equal Opportunity Employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, age, sex, sexual orientation, gender identity or expression, national origin, genetic information, disability, or protected veteran status.
This position is part-time and works approximately 25 - 37.5 hours per week. Position works on a temporary basis.
Department Name/Job Location:
This position is in the Department of Undergraduate Admissions. This position is for the Danforth Campus.
The temporary Marketing Communications Strategist works with the Marketing Communications team members in Admissions & Aid and throughout the undergraduate divisions to enhance Washington University’s brand awareness and reputation in key markets to drive inquiries, applications, and enrollments. The strategist is responsible for developing on-brand messaging by creating content for print materials and other strategic communications including, but not limited to, emails, website, social media, and digital advertising.
PRIMARY DUTIES AND RESPONSIBILITIES:
Writing and Content Development: Write copy based on a strategic understanding of the brand narrative, tone, voice, and messaging. Generate ideas, researches, interviews, writes, edits, and proofreads.
Project Management: Coordinate with the Director, Marketing Communications team, Production Manager, and Public Affairs to ensure that assigned projects are managed from conception to delivery and are completed on schedule and within budget. This includes routing and incorporating edits from a variety of stakeholders to ensure all materials meet needs and expectations. Work to ensure efforts are integrated and work collectively with the Marketing & Communications Team.
Print Production: Oversee print projects from project specifications to understand the scope of the project, formulate print estimates (including bidding), schedule jobs, and proofread proofs through final delivery.
Perform other duties as assigned.
Bachelor’s degree in journalism, public relations, marketing or communication.
Proven experience in developing and facilitating creative communications, including keen eye and strong appreciation for the creative process.
Master’s degree in English, journalism, communications, marketing or a related field with five years of editing, copywriting, copy editing experience.
Experience working on integrated marketing campaigns or as part of integrated marketing teams.
Experience in writing for and managing the development of high-end, marketing print materials.
Experience in writing for digital platforms (web sites, blogs, e-newsletters, etc.).
Experience in creating and managing content for financial aid and/or special populations.
Working knowledge of InDesign in order to make simple file edits.
Exceptional strategic, critical thinking, and creative mindset.
Exceptional writing skills.
Strong results orientation, timeliness, and follow through.
Exceptional judgment and discretion dealing with confidential information.
Ability to take university-wide perspective when making recommendations.
Exceptional interpersonal, collaboration, and facilitation skills.
Strong team player and collaborator, yet ability to work independently and proactively to meet and exceed expectations.
Succeed in fast-paced, demanding environment.
Strong attention to detail.
Base pay commensurate with experience.
This position is not eligible to receive benefits.
Applicant Special Instructions:
Current work is remote on university-provided laptop. If public health allows, may require attendance in office on WashU’s Danforth Campus.
Internal Applicant Instruction:
Please attach a copy of your most current signed performance evaluation (completed within the last 18 months) to your online account. If you have not received a performance evaluation, you may provide two current signed letters of recommendation (written within the last 18 months), preferably to include one letter from either a current or recent former supervisor. To attach these documents, go to: My Career Tools, Add Attachment, Attachment Type – Performance Reviews or Letters of Recommendation.
All external candidates receiving an offer for employment will be required to submit to pre-employment screening for this position. Current employees applying for a new position within the university may be subject to this requirement. The screenings will include a criminal background check and, as applicable for the position, other background checks, drug screen, employment and education or licensure/certification verification, physical examination, certain vaccinations and/or governmental registry checks. All offers are contingent upon successful completion of required screening.
Washington University in St. Louis, a medium-sized, independent university, is dedicated to challenging its faculty and students alike to seek new knowledge and greater understanding of an ever-changing, multicultural world. The University offers more than 90 programs and almost 1,500 courses leading to bachelor's, master's and doctoral degrees in a broad spectrum of traditional and interdisciplinary fields, with additional opportunities for minor concentrations and individualized programs. The faculty is composed of scholars, scientists, artists and members of the learned professions. They serve society by teaching; by adding to the store of human art, creativity, understanding, and wisdom; and by providing direct services, such as health care.