Home Health Marketing Coordinator Full Time

Located in the beautiful mountains of Western North Carolina

• Prepares and implements annual marketing plans for assigned service lines after thorough market analysis. Follows compliance guidelines for advertising/marketing activities.
• Completes projects and produces materials and/or events within established or adjusted budget and time parameters. Effectively communicates to all necessary parties any event or situation which may impact the budget or time frame and secures appropriate understanding and approvals to facilitate project completion.
• Coordinates the creation of materials in support of the home care strategies in conjunction with AdventHealth Hendersonvilleâ™s Marketing and Community Relations Director.
• Coordinates with AdventHealth Hendersonvilleâ™s Marketing and Community Relations Director, the placement of approved home care advertising (including newspaper, community publications, radio and television) to present a unified and effective public perception.
• Coordinates with AdventHealth Hendersonvilleâ™s Marketing and Community Relations Director market research activities including market analysis and reporting as directed.
• Works effectively with the home care team, physicians, patients, and referral sources information needed to provide close continuity of care from the institution to the home.

• 2-years of nursing experience home health and 1-year of marketing experience required.
• Registered Nurse
• BLS

Under the general direction of the Director of Home Health, the Marketing Coordinator is responsible for establishing a positive image for AdventHealth Home Care Western North Carolina with all its publics through the coordination of marketing and media strategies that communicate the capabilities, programs, and accomplishments of home care.

As a hospital-based agency this position is responsible for educating hospital departments, clinical teams, and physicians regarding the eligibility of patients for home care and providing input into the clinical challenges of the institution and the role that home care could provide. This position communicates to the home care team, physicians, patients, and referral sources information needed to provide close continuity of care from the institution to the home. This position also provides community awareness programs to educate the community and referring agencies of services offered.