Effie Worldwide
  • / about
    • About Effie
    • Board of Directors
    • Partners
    • Staff
    • Subscription
  • / award programs
      • Judging
      • Overview
      • Our Judges
      • Global Effie
      • North America
      • North American Effie
      • Shopper Marketing Effie
      • Collegiate Effie
      • Asia Pacific
      • APAC
      • Australia
      • China
      • Hong Kong
      • India
      • Korea
      • Malaysia
      • New Zealand
      • Singapore
      • Sri Lanka
      • Europe
      • Euro Effie
      • Austria
      • Belgium
      • Bulgaria
      • Croatia
      • Czech Republic
      • Finland
      • France
      • Germany
      • Greece (Hellas)
      • Hungary
      • Israel
      • Netherlands
      • Poland
      • Romania
      • Russian Federation
      • Slovak Republic
      • Slovenia
      • Switzerland
      • Turkey
      • Ukraine
      • Latin America
      • Argentina
      • Brazil
      • Chile
      • Colombia
      • Costa Rica
      • Ecuador
      • Guatemala
      • Mexico
      • Peru
      • Uruguay
      • Middle East/North Africa
      • MENA
  • / case studies
  • / insights
  • / resource center
    • Case Database
    • Webinars
    • Insights
    • Jobs
    • Subscriptions
    • Category Category Category Category Category
    • Upcoming
    • White paper
    • Category Category Category Category Category
    • Past
    • POVS
    • Category Category Category Category Category
    • Category Category Category Category Category
  • / effie index
  • / calendar
    • Upcoming Events
  • / store
    • Subscription
    • Trophies
    • Certificates
    • Winner's reels
    • Annual Journals
    • Whitepaper
    • Webinars
  • / blog
  • / subscribe
Job Seeker
Employer
Help/FAQs
Home
Jobs
Your Profile
Resources
SIGN IN
Job Seekers Sign In    
New Job Seeker? Sign Up    
Overview    
Saved Jobs    
Job Alerts    
Profile    
Documents    
Applications    

Loading...

Job Seekers, Welcome to Marketing JobSource
  • Search
  • Browse
  • Explore
  • Your Job Alerts
  • Your Saved Jobs
    0
Senior Product Marketing Manager
Massachusetts Institute of Technology (MIT)
SAVE savedJobs
SAVE savedJobs

Senior Product Marketing Manager

Massachusetts Institute of Technology (MIT)

Gmail Email Print
Application
Massachusetts Institute of Technology (MIT) Logo
The application opened in a new tab.
By using this feature you agree to our Terms and Conditions and Privacy Policy.
Details
Posted:
March 13, 2020
Location:
Cambridge, Massachusetts
Show Map
Salary:
Open
Type:
Full-time

Working at MIT offers opportunities, an environment, a culture - and benefits - that just aren't found together anywhere else. If you're curious, motivated, want to be part of a unique community, and help shape the future - then take a look at this opportunity.


SENIOR PRODUCT MARKETING MANAGER , edX , to fuel a rapidly growing master's degree segment and micromasters programs. Will drive business impact by partnering to create growth, awareness, and enrollments and set marketing strategies to take edX experience and optimization efforts to the next level. Responsibilities include developing strategic marketing plans, working with a team to understand and identify all target audiences and create the necessary personas to enable optimized marketing; driving awareness of master's degrees on edX and implementing a product line/brand refresh of micromasters programs; defining and prioritizing quarterly marketing experiments and tactics for each product line to fuel success and continuously improve; craft messaging and narratives that ladder up to a cohesive cross-channel customer experience; fostering a team of portfolio experts for their product lines and helping them to analyze, drive, and communicate findings; creating strategic collateral to represent compelling product line stories to deliver against goals, using data and customer research to strengthen value propositions and impact; working cross-functionally to create solutions to drive growth of product lines; and managing a team of two product marketing managers.

Job Requirements
REQUIRED : eight years' related work experience and at least four managing direct reports; proven history of growing businesses through product marketing; situational fluency; ability to influence and motivate cross-functional stakeholders, handle challenging business situations, manage multiple projects simultaneously, and translate metrics into actions to continually improve product marketing effectiveness; self-motivation and a "can-do" approach to the work; and excellent product storytelling, analytical, problem-solving, organizational, and oral and written communication skills. PREFERRED : MBA and experience in higher education. Job #18665-P


3/11/20

Internal Number: 18665
About Massachusetts Institute of Technology (MIT)
The mission of MIT is to advance knowledge and educate students in science, technology and other areas of scholarship that will best serve the nation and the world in the 21st century whether the focus is cancer, energy, economics or literature
More Jobs from This Employer
More Jobs Like This
Vice President for Marketing and Communications, Omaha Performing Arts   Omaha, Nebraska
Omaha Performing Arts Today
Head of Marketing and Sales in the Executive Education Department   New York, New York
Columbia Business School Today
Associate, Global Marketing - Creative Writer   Atlanta, Georgia
BlackRock Today
BACK TO TOP
Marketing JobSource is Just One of the Benefits.
Discover what else Effie has to offer!
Networking
Certifications
Training
The job you are trying to reach from was originally posted at Marketing JobSource.
Help is on the way!
We're sorry you are having trouble applying for this job.

Please try loading this job using the following link before submitting your help request:

Error

Powered By Naylor Association Solutions
  • faq
  • news room
  • sponsors
  • contact us
  • careers
  • terms of use
  • privacy policy
AWARDING IDEAS THAT WORK ®

@ Effie Worldwide, Inc. All Rights Reserved. Effie is a registered trademark / service mark of Effie Worldwide, Inc.

X

Sign up for email updates