Posting Salary: Salary commensurate with experience.
Position Summary: UC Press has a mission to drive progressive change by seeking out and cultivating the brightest minds and giving them voice, reach, and impact. To this end, we are seeking a Product Marketing Manager with solid data management skills and an interest in academic publishing and bookselling. The ideal candidate will have fantastic executional skills, a strong attention to detail, and an understanding of the competitive market landscape for books. Reporting to the Executive Marketing Manager, the Product Marketing Manager will oversee the core aspects of product positioning in the marketplace for all titles. As a member of the Books Marketing team this person will work collaboratively with marketing, sales, and publicity team members to ensure all communications and materials are consistent, accurate, and timely.
Special Conditions of Employment:
Travel Travel outside of normal business hours
Other Special Conditions of Employment:
Successful completion of a background check is required for appointment to this position.
Job Close Date:
Manages product information displayed on internal and external platforms, including UC Press website, Amazon, Edelweiss and others. Attends weekly marketing launch meeting, capturing required information. Identifies key selling points and create UVPs, with particular emphasis on competitive titles and market trends. Creates and maintains all metadata, including for backlist titles. Updates recent backlist and bestsellers based on keywords, new information, feedback from sales, reviews, awards etc.. Manages assignment of BISAC codes, subjects, and courses for website. Owns UC Press product pages (lifetime population, accuracy etc.). Writes copy for select academic titles (TXT and CBK).
Job Requirements Bachelor's degree in related area and / or equivalent experience / training.
Minimum of three to five years related experience in marketing, communications, sales, or publishing, or an equivalent combination; ideally for a publisher or book-selling institution.
Thorough knowledge of sales and marketing principles, strategies, techniques, and practices.
Solid knowledge of programs, including Microsoft Office Suite and Google Product Suite, with an interest and ability in learning new software and web-based programs.
Excellent project management and organizational skills: proven ability to track, prioritize and complete work within deadlines.
Strong written, verbal and interpersonal communication skills.
Basic knowledge of the organization, including its vision, mission, goals, objectives, achievements and infrastructure.
Enthusiasm for publishing, media, and being a part of a mission-driven workplace. Required
Understanding of metadata best practices a plus. Preferred
About us The University of California, one of the largest and most acclaimed institutions of higher learning in the world, is dedicated to excellence in teaching, research and public service. The University of California Office of the President is the corporate headquarters to the ten campuses, five medical centers and three Department of Energy National Labs and enrolls premier students from California, the nation and the world.
The University of California is an Equal Opportunity/Affirmative Action Employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, national origin, disability, age or protected veteran status.
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About University of California Office of the President
The Office of the President is the systemwide headquarters of the University of California, managing its fiscal and business operations and supporting the academic and research missions across its campuses, labs and medical centers.