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Marketing Manager
American Association of Blood Banks
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Marketing Manager

American Association of Blood Banks

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Details
Posted:
November 19, 2019
Location:
Bethesda, Maryland
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Type:
Full Time - Experienced

About Us

AABB is an international, not-for-profit association representing individuals and institutions involved in the fields of transfusion medicine and cellular therapies. The association is committed to improving health through the development and delivery of standards, accreditation and educational programs that focus on optimizing patient and donor care and safety. Our membership includes physicians, nurses, scientists, researchers, administrators, medical technologists and other health care providers located in more than 80 countries worldwide.

AABB is looking for an experienced professional who is responsible for the day-to-day marketing activities of AABB and developing and executing marketing plans based on the strategy set forth by the Director.

This is a great opportunity if you are:

  • A highly dedicated professional who is organized and driven by new challenges.
  • A team player who believes in providing best in class service.
  • Looking for a work environment that values and promotes teamwork and collaboration.

 

About the Role

  • Work with the Director to coordinate marketing efforts for the Association.
  • Write and execute cross-channel marketing plans incorporating email, direct mail, print and online advertising, social media, and websites as appropriate for the following AABB programs/departments:
    • Membership (individual and institutional/accredited)
    • Publications (books)
    • Accreditation
    • Cellular Therapies
    • Patient Blood Management
    • Business Development
    • Consulting Services
  • Coordinate the marketing activities and presence at various outside meetings throughout the year (non-AABB meetings).
  • On an ongoing basis, track progress of marketing plans and lead generation programs and accompanying budgets, and update directors on campaign progress.
  • Conduct research on competitive position and product position.
  • Attend the Association’s Annual Meeting and conduct marketing outreach throughout the event.
  • Assist the Director as needed.

 

About You

Our ideal candidate will have a passion for organizing information and will possess exceptional attention to detail. He/she will also have enthusiasm, be strongly self-motivated, and take great pride in quality of work. The position requires discretion, judgment, tact, and poise.

  • You have experience with and comfort in working in a fast paced, team-oriented environment with high expectations.
  • You have the ability to produce consistently high-quality work, independently and with minimal errors. You are a quick thinker, can effectively solve problems, and determine priorities under the pressure of deadlines.
  • You love taking on difficult challenges and finding creative solutions. You stay focused and get results.
  • You communicate clearly. You write well. You speak eloquently.
  • You think on your feet. You like learning new things, and you can learn quickly. When things change, you know how to roll with the punches.
  • You pay attention to the details.
  • You are motivated and driven. You enjoy working on teams. You want to make a difference.

 

Why Should you Apply?

We recognize and reward our most valuable asset—our team—with a generous leave and benefits package, and excellent educational and professional development opportunities.

 

Apply Today!

Apply with your cover letter and resume.

AABB is an equal opportunity employer.
EEO/AAP

No phone calls please.

About American Association of Blood Banks
AABB is an international, not-for-profit association representing individuals and institutions involved in the fields of transfusion medicine and cellular therapies. The association is committed to improving health through the development and delivery of standards, accreditation and educational programs that focus on optimizing patient and donor care and safety. AABB membership includes physicians, nurses, scientists, researchers, administrators, medical technologists and other health care providers. AABB members are located in more than 80 countries and AABB accredits institutions in over 50 countries.
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