Director of Marketing Development

Opportunity Starts Here:

Since opening in 2000, the culture at Alliance has been one with an entrepreneurial spirit that consistently pushes the evolution of the multifamily industry. As a result, we ve revolutionized the apartment living experience and continue to be recognized for delivering world-class services and exceptional customer experiences. And that s really why we are here in the first place to build homes, lifestyles, and opportunities for those who call Alliance home. It s this mission that propels us forward each day, motivating us to craft work environments that are engaging, empowering, and dedicated to professional advancement.

If you re looking for a fast-pace, ever-evolving career that rewards grit and perseverance, you ve come to the right place. Welcome home.

A Day in the Life:

The Director of Marketing Development will lead Marketing s involvement in new business efforts from a strategic marketing perspective. This role s goal is securing marketing program participation with new and existing clients to help drive property value/ROI. This associate is responsible for leading the Marketing Department s new business strategies through the pre-pitch, proposal, pitch and post-pitch processes.

What You ll Do:

• Leads new business efforts from a strategic marketing perspective, including:
  
  • Pre-Pitch
    : Conduct research and/or assess market, asset and comps within an initial marketing strategy framework; be proficient in and utilize all relevant data resources within the new business department to create differentials/positioning.
  • Proposal
    : Consult on marketing questions for all RFPs, and provide high-level asset and market-specific strategic recommendations for designated proposals
  • Pitch
    : Travel to and represent Alliance Marketing at pitches to present and discuss tactical marketing recommendations.
  • Post-Pitch
    : Serve as main point of contact for clients relative to all marketing-related questions before client s transition in.
• Assist with the transition in process for assignments won
  
  • Provide client and property background to strategy and account management teams, to include any marketing strategy materials/recommendations provided in pitch.
  • Introduce the client to the Alliance marketing process and their designated Marketing Account Manager, remaining a point of contact until transition in is complete to ensure a seamless on-boarding experience.
• Communicate with operators, strategy and account management teams on pitches involving clients with properties in their existing portfolio.

What You ll Need to Succeed:

• Strong verbal and written communication skills.
• Strong presentation skills.
• Excellent client management and relations skills.
• Ability to work with team members across multiple different departments and disciplines.
• Maintains discretion in working with sensitive and confidential information.
• Ability to be flexible with workload and work type.
• Ability to travel on a regular basis.
• Proficiency in Microsoft suite of programs to include Word, Excel, PowerPoint.

What You ll Receive:

• Professional and upbeat work environment
• Competitive compensation and incentives
• Paid training and professional development opportunities
• Generous paid time off including vacation, sick, holiday, birthday and volunteer time
• Low Premiums for Medical, dental and vision coverage; including access to telemedicine
• Paid parental leave for eligible new parents
• Flexible spending account
• Health saving account with Company match
• 401k program with Company match
• Housing discounts (When available)
• Flexible hours and remote positions (when available)
• Company-paid life insurance
• Short and long term disability coverage
• Team building events
• Associate wellness program, including financial wellness (partnerships with Gradifi and Bank of America)
• Regional and National Award programs
• Associate referral bonus program