The Marketing Manager reports to the Associate Director for Administrative Services and serves as a member of a team that drives all marketing, assessment, special event, and information technology needs for the Department of Recreational Sports.
The Marketing Manager is responsible for: -Promoting physical activity, well-being, recreational program involvement, membership, recreation facilities, and services -Providing direction and coordination for a comprehensive marketing, communication, and public relations program for the Department of Recreational Sports -Developing of a comprehensive marketing plan -Overseeing the execution of the marketing plan -Coordinating the department’s promotional materials, publications, websites, and social media -Assisting in the development, planning, and executing of departmental events -Managing one graduate student and a student staff -Leading activations and fulfillment of sponsorship and partnership agreements -Assisting with managing and championing the customer-service and internal operations of Innosoft Fusion, the recreation management software program -Aiding in the leadership of departmental assessment efforts -Developing and maintaining partnerships within the Division of Student Affairs and across campus. -Desired candidate should be willing to serve on division and university committees and collaborations, as needed and/or desired
Bachelor’s degree or equivalent experience in marketing, public relations, advertising, or related field. Experience in marketing, public relations and/or advertising experience that includes areas such as developing a marketing plan; creating promotional materials and publications; experience using a content management system to produce and post web content; and planning special events. Excellent communication skills and professional writing skills with strong editing and organizational skills. Experience with current computer software such as desktop publishing (Adobe Creative Cloud) and database management.
Preferred qualifications: Work experience in a recreation or sports management environment. Experience in writing and developing a departmental assessment plan. Knowledge of Innosoft Fusion software.
Employer will assist with relocation costs.
Internal Number: SW0190373
About Virginia Tech Recreational Sports
Virginia Tech is a public land-grant university, committed to teaching and learning, research, and outreach to the Commonwealth of Virginia, the nation, and the world. Building on its motto of Ut Prosim (that I may serve), Virginia Tech is dedicated to InclusiveVT—serving in the spirit of community, diversity, and excellence. We seek candidates who adopt and practice the Principles of Community, which are fundamental to our on-going efforts to increase access and inclusion, and to create a community that nurtures learning and growth for all of its members. Virginia Tech actively seeks a broad spectrum of candidates to join our community in preparing leaders for the world.