We embrace a culture of passion and dedication at Cedars-Sinai, and it's part of the reason we've been named one of the top ten hospitals in America's Best Hospitals by U.S. News & World Report. Now we invite you to join us. From working with a team of exceptional healthcare professionals to using state-of-the-art facilities, you'll have everything you need to do something incredible—for yourself, and for others.
Our digital strategy team is looking for a Digital Marketing Analyst to join their department!
Summary of Essential Job Duties:
The Digital Marketing Analyst will be responsible for delivering weekly, monthly, quarterly, yearly performance reports, leading web analytics tagging, forming hypotheses, defining success metrics and measuring outcomes, and contributing to building an analytics strategy for digital goals and objectives.
Track, measure, analyze trends and customer preferences
Forecast and prepare reports measuring effectiveness of programs/campaigns
Compile a comprehensive narrative of how users behave while interacting with initiatives; provide strategic insights and recommendations
Understands business requirements and how to map those requirements to specific measurement tactics.
Designs and build reports using multiple tools (e.g., Web analytics tools, Excel, PowerPoint, Social Media analytics tools)
Extrapolate trends and patterns from data analysis and suggests opportunities
Keeps up-to-date with the newest analytics and marketing trends.
Providing healthcare for more than 100 years, Cedars-Sinai has evolved into one of the most dynamic and highly renowned medical centers in the world. Along with caring for patients, Cedars-Sinai is a hub for biomedical research and a training center for future physicians and other healthcare professionals. This attracts exceptional talent to Cedars-Sinai, including world-renowned physician-scientists who seek a place where they can both conduct research and see patients--the ideal formula for discovery and its translation into cures. Our patients benefit from access to doctors at the top of their fields, and our researchers have an ideal community in which to study the impact of healthcare challenges, and reflect that knowledge in their research. The greater Los Angeles area in which Cedars-Sinai resides possesses unparalleled cultural and ethnic diversity which offers outstanding opportunities for translational and clinical research... and a dynamic environment for medical education.Although community based, Cedars-Sinai is a major teaching hospital affiliated with the David Geffen School of Medicine at the University of California, Los Angeles (UCLA). Cedars-Sinai has highly competitive graduate medical education programs in more than 50 specialty and subspecialty areas, a graduate program in biomedical sciences and translational medicine, a clinical scholars program directed towards junior physicians with aspirations to become clinical scientists, and post graduate training opportunities.There are more than 250 full-time faculty members at Cedars-Sinai. The voluntary medical staff, comprised of more than 2,200 specialty board-certified or board-qualified physicians, represent all of the specialties and subspecialties and collaborate with full-time medical staff in the teaching responsibilities of the graduate medical education programs.