Trade association seeking a Digital Marketing Specialist to develop and execute marketing strategies to increase product sales to members and non-members. Responsible for implementing and optimizing digital marketing campaigns across various digital channels to include copywriting, editing, web content management and managing of marketing campaigns. Works closely with product owners, graphic designer and IT staff to deliver quality marketing collateral while maintaining NTCA’s image.
Requirements include excellent interpersonal communication skills; Ability to develop reporting methods and analyze results of digital initiatives; manipulation of digital media design files. Strong knowledge of web technologies (HTML/CSS coding), protocols and standards. Understanding and working knowledge of advertising, marketing, writing and editing principles. 3-5 years digital marketing experience, with a track record of supporting digital and traditional marketing programs such as email and social media campaigns. Bachelor’s degree required in Marketing, Communications or related field. Experience with marketing automation (Real Magnet), association management system (ACGI) Adobe Creative Suite and search engine optimization is a plus.
Competitive salary and outstanding benefits in pleasant office near Ballston Metro. Send cover letter, resume and salary requirements to:
NTCA–The Rural Broadband Association is the premier association representing nearly 900 independent, community-based telecommunications companies that are leading innovation in rural and small-town America. NTCA advocates on behalf of its members in the legislative and regulatory arenas, and it provides training and development; publications and industry events; and an array of employee benefit pr...ograms. In an era of exploding technology, deregulation and marketplace competition, NTCA’s members are leading the IP evolution for rural consumers, delivering technologies that make rural communities vibrant places in which to live and do business. Because of their efforts, rural America is fertile ground for innovation in economic development and commerce, education, health care, government services, security and smart energy use.