Assistant Director, Direct Marketing Communications
September 28, 2017
St. Paul, Minnesota
Job Type: Staff
The Assistant Director conceptualizes, creates, implements and manages all major and mid-size direct marketing appeal campaigns across Hamline University's undergraduate and graduate degree constituencies. This role is responsible for developing strategy, content, and creative for appeals with consistent look and messaging across various channels (direct mail, email, social media, and web) focused on increasing annual financial support and participation in the annual fund for various segments.
Bachelor's Degree from an accredited college or university
2 – 3 years professional experience working in a communications or marketing role
2 – 3 years professional experience working on managing the production of materials and/or project management experience
2 – 3 professional experience using Microsoft Office Suite, Google, Google Apps
Ability to work evening and weekends as required
Ability to travel to local off-campus locations
Strong analytical, organization and critical thinking skills
Ability to conceptualize as well as have a strong attention to detail
Strong interpersonal, influencing and coaching skills
Ability to exercise independent judgment
Ability to manage multiple projects and prioritize simultaneously.
Excellent presentation, written and verbal communication skills
Regular use of Microsoft Office Suite, Google, Google Apps
Ability to learn new software systems such as constituent databases, website and email content management systems
Strong teambuilding, communication and leadership skills
Strong collaboration skills
Proven ability to work under stress and tight deadlines
Ability to represent the University and the Alumni Annual Fund in an enthusiastic and professional manner and handle confidential information appropriately.
Willingness to learn and remain current on industry best practices
Creativity and innovation in teaching and learning are the hallmark of Hamline University, home to more than 5,000 undergraduate, graduate, and law students. At Hamline, students collaborate with professors invested in their success. They are challenged in and out of the classroom to create and apply knowledge in local and global contexts, while cultivating an ethic of civic responsibility, social... justice, and inclusive leadership and service. Hamline is the top-ranked university of its class in Minnesota, according to U.S.News & World Report's "America's Best Colleges". Founded in 1854, Hamline also is Minnesotas first university and among the first coeducational institutions in the nation. Located in Saint Paul, Minnesota, Hamline is affiliated with the United Methodist Church and offers courses and degree programs in Saint Paul and Minneapolis.