Minimum Qualifications: * Bachelor's degree in business, marketing or related field required. MBA Preferred but not required. * 10 years of current experience in healthcare required. * Valid Driver's License and insurability through AtlantiCare Fleet Policy and provisions required. POSITION SUMMARY The Director of Marketing Services leads a team of strategists and specialists to design and execute annual integrated marketing and communications plans for the overall AtlantiCare organization and individual business units/teams. Works closely with AVP of Marketing & Communications to keep plans connected to organizational priorities. This individual will be the primary point of contact for priority internal service line clients as well as cultivating and owning relationships with AVP-level executives. Director will be responsible for Marketing's strategic planning cycle with internal service line clients; scheduling and leading regular meetings with them throughout the year. Individual works closely with Marketing & Communication team along with agency partners to build highly effective, comprehensive, data-driven plans for AtlantiCare service line clients. Director will lead the team responsible for the execution of strategies and tactics; providing direction and approvals to direct reports to ensure that team members responsible for execution of the work are able to move forward. Responsible for delivering work on time and on budget; holds individual team members accountable for their pieces of the overarching plan. Responsible for ongoing reporting to clients and demonstrating ROI for campaigns and tactics. The position is also responsible for supervising other marketing and communication employees as assigned and ensuring execution of specific marketing tactics to support plans as well as supervising vendors contracted to provide marketing services. This position supports organizational goals by providing quality customer service, participating in performance improvement efforts and demonstrating a commitment to teamwork and cooperation. QUALIFICATIONS EDUCATION: Bachelor's degree in business, marketing or related field required. MBA preferred but not required. LICENSE/CERTIFICATION: Valid NJ Driver's license and insurability through AtlantiCare Fleet Policy and provisions required. EXPERIENCE: Minimum 10 years current experience in healthcare required. Must have working knowledge of strategic planning, marketing processes/operations including experience working with advertising and media agencies. Strong project management, interpersonal, writing, organizational, communication and presentation skills required. Proficiency with computer applications is required. Supervisory experience required. Healthcare experience preferred but not required. Public Relations experience preferred but not required. PERFORMANCE EXPECTATIONS Demonstrates the competencies as established on the Assessment and Evaluation tool for this position. WORK ENVIRONMENT This position requires some walking/standing and may have prolonged period of sitting. Works with such equipment as computer terminal, fax machine, printer, telephone and copier. Position requires frequent travel, flexibility of hours including weekends, evenings, and on-call coverage as well as lifting up to 20 lbs. Essential functions of this position are listed on the Assessment and Evaluation Tool. REPORTING RELATIONSHIP This position reports to department leadership and supervises incumbents as assigned. The above statement reflect the general details considered necessary to describe the principle functions of the job as identified and shall not be considered as a detailed description of all work requirements that may be inherent in the position.Equal Opportunity Employer Minorities/Women/Protected Veterans/Disabled
At AtlantiCare, you are more than an employee - you're one of over 5,300 partners in a mission to build healthy communities in Southeastern New Jersey. Whether you're a nurse caring for patients, a cook preparing food or a technician servicing computers, everyone plays an important role. And AtlantiCare is a great place to work, with excellent benefits and real opportunities for career growth. In ...fact, 94% of AtlantiCare employees say they would recommend working at AtlantiCare to friends or family. Join us and help make a difference, one person at a time!
AtlantiCare is an Equal Opportunity Employer. M/F/D/V